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Writer's pictureFahad H

The 6 sales content benchmarks every business needs


It’s no secret that content — from case studies to pitch decks — fuels the modern sales cycle. However, a vast majority of teams don’t track prospect engagement with sales content, and if they do, it’s unclear which metrics actually indicate success.

This report from DocSend reveals six key benchmarks for how, when and where prospects engage with sales content. You’ll find data-backed, actionable insights to help you:

  1. identify which sales content drives the sales cycle forward.

  2. enable sellers to share the right content in their outreach.

  3. build a more efficient, higher-velocity sales pipeline.

Visit Digital Marketing Depot to download “6 Sales Content Benchmarks Every Business Needs.”

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