What is the power of an influencer versus the general population? And are their recommendations worth more than those of the average consumer?
Download this white paper from ReadyPulse to learn about the impact of a conversation with an influencer as it relates to the final outcome in the mind of the buying consumer.
You’ll also learn about the role influencers play in consumers’ decision-making cycles and what companies might be missing when measuring influencers’ impact on their bottom lines.
Visit Digital Marketing Depot to get your copy.
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