For most marketers reading this, no explanation is necessary for social media. But what about everyone else? Relax, it’s now covered. If you are new to social media, Moz, a marketing tools provider & marketing community, has created a new “Beginner’s Guide to Social Media” that is chock full of stellar information and jaw dropping graphics. This is a must save for any marketer who regularly has to train or inform others on the intricacies of social media.
All of the information in the guide is free and broken up into individual chapters that contain bite-sized morsels of information. Each content section feature stats & demographics, how-to-use, strategies for success, tips and recommended tools.
The guide covers introductory content on the following topics:
The Value of Social Media
Social Media Best Practices
Social Media Metrics and ROI
Finding the Right Social Network for You
Facebook
LinkedIn
Google+
YouTube and Pinterest
Blogging
According to Moz, the guide was written by Kristy Bolsinger with graphics by Rob Eagle and edited by Ashely Tate. For more see the full (free) guide on Moz.
Images courtesy of Moz.
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