Marketing Land’s Most-Shared Stories on Facebook of 2013: The Downfall of EdgeRank, Google Reader an

Dec 24, 20132 min read

Welcome to another installment of our Year In Review series. We have already shared our top news stories and our most tweeted stories; but in 2013, our Facebook sharers like to share news and features about Facebook – such as the changes in the News Feed algorithm, using hashtags, “story bumping,” and ultimately how to get the most out of Facebook marketing.

For all of our most socially-shared stories of 2013, we used Social Crawlytics, a free tool that analyzes each URL of a site to show how it’s been shared, including Twitter, Facebook, Google+, LinkedIn and more. The tool captures social plugin data that on each URL, and a great way to see how your content resonates socially.

Without further ado, here are the 20 most-shared stories of 2013:

1. The #Hashtag Bowl, Game Over: Twitter Mentioned In 50% Of Super Bowl Commercials, Facebook Only 8%, Google+ Shut Out

2. EdgeRank Is Dead: Facebook’s News Feed Algorithm Now Has Close To 100K Weight Factors

3. Facebook Finally Gets Hashtags: How They Work

4. Google To Close Google Reader On July 1

5. Survey: 90% Of Customers Say Buying Decisions Are Influenced By Online Reviews

6. Vine Passes Instagram In Total Twitter Shares

7. The Death Of The QR Code

8. Yahoo #1 Web Property Again In US, First Time Since May 2011

9. Report: Nearly 40 Percent Of Internet Time Now On Mobile Devices

10. Facebook Updates News Feed Algorithm With New “Story Bumping” & “Last Actor” Factors

11. Facebook Hashtags: Why They Will Turbo Charge Your Reach