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Marketing Day: Yahoo Launches E-commerce Platform, YouTube’s Top 10 July Ads & More

Here’s our daily recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.

From Marketing Land:

  1. YouTube’s Top Ten July Ads: Samsung Takes #1 & #3 Spots YouTube released its top ten video ads from last month today, along with its midyear ranking of the top creative and media agencies with ads on the site. For video ads, Samsung Mobile was the big winner, taking the No. 1 and No. 3 spots in July. The brand’s two spots — “Galaxy11: The Match […]

  2. History Channel Launches Apps In New Effort To Reach Kids The A&E channel is releasing two games that aim to enliven history as part of a brand extension aimed at 7- to 11-year olds.

  3. Yahoo Launches Yahoo Stores, A Reboot Of Its E-Commerce Platform Yahoo announced today that it has launched a new version of its e-commerce platform, Yahoo Stores, to give small business owners “a more powerful, streamlined and beautiful way to turn their ideas into a business.” With Yahoo Stores, an online business can be up and running in minutes, according to a blog post by Amit […]

  4. Want To Speak @ SMX Social Media Marketing? Here’s How The agenda is live, and we’re now accepting submissions to speak at Search Marketing Expo – SMX Social Media Marketing 2014, November 19-20, 2014, at the ARIA Resort & Casino in Las Vegas. Start by carefully reading the SMX Social Media Marketing 2014 agenda and deciding where you think you’d make a great contribution. Then […]

  5. Paid, Earned & Owned. Learn It All At SMX Social Media Marketing – See The Agenda You built an audience by providing great content and customer service. But the social networks moved the goal posts. Truth is, few of your fans/followers now see your content. So what’s a savvy marketer to do? Create content that gets the widest possible distribution the networks will provide Take advantage of the explosion in paid […]

  6. The Complexity & Confusion Of Tracking Without Tag Management Part One of a multi-part series diving deep into tag management — what it is, how it works, how to find a partner and how you can benefit.

  7. How Retailers Can Leverage Mobile To Boost Holiday Sales Although we are smack in the middle of the summer season, consumers are already beginning to think about holiday shopping. According to a 2013 Google study, people are making their wish lists — and shopping lists — earlier than ever. In July 2013, nearly half of surveyed shoppers had already made plans regarding when they were […]

  8. Twitter Helps Verified Users Connect, Stays Mum About How To Request Verification Twitter wants to be the global public square, so naturally it often caters to the most famous among us. The company wants to stoke public discussion between prominent tweeters, whose interactions will in turn spark retweets and other piling on by the chattering masses.

  9. 10 Ways To Leverage Google Analytics For Better AdWords Results AdWords is great at telling you how much money your ads cost and how many conversions you’re getting but what happens between the click and the conversion remains a mystery unless you add Google Analytics to the equation. It can tell you what people do on your site, so if they’re not converting, it can […]

Recent Headlines From Search Engine Land, Our Sister Site Dedicated To Search News & Information:

Online Marketing News From Around The Web:

Affiliate Marketing

Blogs & Blogging

Business Issues

Content Marketing

Conversion Optimization

Copywriting, Design & Usability

Domaining

E-Commerce

Email Marketing

General Internet Marketing

Mobile/Local Marketing

Social Media

  1. Pinterest Expands Self-Serve Promoted Pins Platform To More Businesses, TechCrunch

  2. #AmIDoingItRight?: Hashtagging for Businesses, www.searchinfluence.com

  3. 10 Ways to Find More Local Facebook Fans, www.socialmediaexaminer.com

  4. 4 Steps for Manufacturers to Increase Social Media Engagement and Sales, blog.zogdigital.com

  5. 5 Beautiful Brands on Instagram to Follow in August, totems.co

  6. 7 Creative Ways To Use The New Twitter Header, www.johnpaulaguiar.com

  7. 7 Pinterest Marketing Tips to Improve Your Visibility, www.socialmediaexaminer.com

  8. 79% of Marketers Have Used Promoted Tweets in 2014 [STUDY], www.mediabistro.com

  9. Facebook PMD Sprinklr’s Newest Acquisition: TBG Digital, allfacebook.com

  10. How to Follow-up With Your Social Media Connections, blog.wiredadvisor.com

  11. How to Optimise Your Business Twitter Page – 6 Easy-to-Digest Tips, www.techwyse.com

  12. How to prepare for Facebook’s Sept. 1 ad targeting, bidding changes, www.insidefacebook.com

  13. Increase Your Reach With LinkedIn Sponsored Updates, relevance.com

  14. INFOGRAPHIC: The Nuts and Bolts of a “Perfect” Facebook Post, allfacebook.com

  15. Is Your Business Ready for Social Media? (Use This Decision Tree to Find Out!), www.mediabistro.com

  16. Is Your Floating Social Media Share Bar Helping or Hurting?, thinksem.com

  17. LinkedIn’s Evolution: New Tools for the PR Toolbox?, www.vocus.com

  18. List Of 50 Free Social Media Tools, blog.woorank.com

  19. Snapchat Could Be Stripped Of Valuable “Tap-And-Hold For Video” Patent, techcrunch.com

  20. Social Media and the Stock Market: A Lesson in Global Manipulation, www.businessesgrow.com

  21. The Facebook marketing free ride is over, www.insidefacebook.com

  22. Twitter vows to “improve our policies” after Robin Williams’ daughter is bullied off the network, Washington Post

  23. Using Google+ Ripples to Find Influencers, relevance.com

  24. What are Facebook Dark Posts?, apexassisting.com

  25. Why Does Twitter Hate That People Want to Have Conversations on Its Site?, www.mackcollier.com

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