top of page
Search

Marketing Day: WooCommerce updates, Instagram’s pinch-to-zoom & Pinterest ad news


Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.

From Marketing Land:

  1. Search competitor analysis: backlinks, keywords and pages Aug 31, 2016 by Andrew Dennis Columnist Andrew Dennis walks through his competitor analysis process to show how you can inform your organic search efforts by unearthing competitor strategies.

  2. WooCommerce adds AdRoll integration Aug 31, 2016 by Barry Levine Automattic’s popular e-commerce plugin for WordPress now offers a new ad/email retargeting option.

  3. A CMO’s View: Conservation International’s influencer marketing gives nature a familiar voice Aug 31, 2016 by Amy Gesenhues CMO Meg Goldthwaite shares how her brand builds meaningful relationships with the likes of Harrison Ford, Ed Norton and Reese Witherspoon.

  4. Moving your SEO program beyond discovery Aug 31, 2016 by Casie Gillette As search engine optimization (SEO) professionals, we want to help new customers discover our clients’ businesses — but columnist Casie Gillette reminds us that being there for the customer after they’ve already discovered us is just as important.

  5. With pinch-to-zoom, Instagram takes a step towards fixing its photo, video size problem Aug 31, 2016 by Tim Peterson Instagram’s pinch-to-zoom feature lets people take a closer look at photos and videos, but it requires them to keep their fingers on the screen to do so.

  6. Five free Chrome extensions for SEO practitioners Aug 31, 2016 by Brian Harnish Columnist Brian Harnish details 5 free Chrome extensions he uses on a regular basis, for SEO tasks ranging from screenshots to checking links to content analysis.

  7. From the Editor’s Desk: Blab is dead; long live our new podcast! Aug 31, 2016 by Matt McGee In this month’s column, Editor-In-Chief Matt McGee talks about why we’re changing our weekly video show to an audio-only podcast.

  8. Pinterest will target ads to people who click on, save brand-related pins Aug 31, 2016 by Tim Peterson Pinterest wants brands to feel like they already have an audience to advertise to on its platform, so it’s creating one from brand-related pins.

  9. The future of email marketing is already here Aug 31, 2016 by Len Shneyder The landscape of email marketing is about to change dramatically, even if we don’t realize it yet. Columnist Len Shneyder points us down the path ahead.

  10. How to overcome the hardest parts of curating content for thought leadership Aug 31, 2016 by Tamar Weinberg Curating isn’t all smooth sailing. Columnist Tamar Weinberg takes a look at how you can curate successfully to become an influencer and strengthen your personal brand.

Recent Headlines From Search Engine Land, Our Sister Site Dedicated To Search News & Information:

Online Marketing News From Around The Web:

Analytics

Blogs & Blogging

Business Issues

Content Marketing

  1. Content Amplification: The Tools & Strategies You Need to Drive Growth, www.wordstream.com

  2. Content Marketing Mistakes and How to Avoid Them, www.toprankblog.com

  3. Content Rule #1: The Blank Sheet Of Paper Test, www.portent.com

  4. Creative Spotlight: How to Find the Right “Influencer” for Your Niche, www.copypress.com

  5. For Publishers, DMPs May Also Help Improve Content, adexchanger.com

  6. How to Breathe New Life into Your Online Content Archive, www.copyblogger.com

  7. I Know You Are Tired of Hearing About Content, But…, www.ducttapemarketing.com

  8. Magazines Rely on Editorial Team for Native Ad Production, www.emarketer.com

  9. Omnichannel Marketing: Making Unmanageable Campaign Content Manageable, multichannelmerchant.com

  10. Selling the Story: How to Boost Your Bottom Line by Reimagining the Narrative, www.socialmediatoday.com

  11. The Importance of Owning Your Content Real Estate, www.webinknow.com

  12. Why IBM Is Hiring Screenwriters, adage.com

Copywriting, Design & Usability

Display & Contextual Advertising

Domaining

E-Commerce

Email Marketing

General Internet Marketing

Internet Marketing Industry

MarTech

Mobile/Local Marketing

Reputation Management

Social Media

Video

1 view0 comments

Comments

bottom of page