Here’s our daily recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.
From Marketing Land:
If you’re one of those third-party image services that works with Twitter, it might be time to start thinking about a pivot. Having already circled its API wagons to the detriment of LinkedIn users, Instagram users, and angering many with its new developer ecosystem vision, Twitter appears set to drop the hammer next on companies […]
Today Google’ Senior Vice President, Engineering, Vic Gundotra, released a post welcoming Nik Software and updating current Google+ stats. According to Gundotra, 400 million users have “upgraded” to Google+ since public signup opened to all. Of the 400 million users, 100 million users are monthly active users of Google+. This number has dropped by 50 million since Google announced […]
We wrote earlier about a new movie, “The Internship,” starring Vince Vaughn and Owen Wilson as slightly-older-than-normal Google interns. Some of the filming is now happening at Google itself. The comedy stars Vaughn and Wilson as 40-something salesmen who, after getting laid-off, begin anew as interns with Google. Filming began in August at the Georgia […]
“Blogs were one of the earliest forms of social networking where people were writing 1,000 words. When we moved to status updates on Facebook, our posts became shorter. Then micro-blogs like Twitter came along and shortened our updates to 140 characters. Now we are even skipping words altogether and moving towards more visual communication with […]
Today Google has acquired Nik Software, the makers of popular mobile and desktop app Snapseed. Snapseed is a hybrid app that meshes Photoshop-like editing capabilities with Instagram like filtering. In addition to Snapseed, Nik Software has a handful of other photo editing tools. The purchase price was not disclosed. The iOS Snapseed mobile app had […]
Danny has written two articles about Android, openness and the degree of Google’s control over the ecosystem. These were sparked by the recent controversy surrounding computer-maker Acer’s attempt to use a non-authorized version of Android (the Alibaba-made Aliyun OS) on mobile handsets: Google: Acer Can’t Work On “Non-Compatible Android” & Be Part Of Open Handset Alliance […]
Ironically on iPhone 5 day, Google finds itself about to be embroiled in a fresh debate over how much it controls “open” Android as well as what Android actually is. It’s well past time for “Android” to mean the mobile operating system that Google largely controls while some other name is found for the entirely […]
This week, Acer abruptly pulled out of a news conference about it produce a smartphone using the Aliyun mobile operating system. Alibaba, which makes Aliyun, said Google pressured Acer to drop out. Now Google is sharing its story. Acer pulled out because by being a member of the Open Handset Alliance, it had to. Here’s […]
The White House reportedly requested that Google reconsider its decision to keep up the controversial video of Mohammed that sparked protests, and a deadly attack on the US Embassy in Libya, in the United States. But the search giant, which owns and operates YouTube, declined, though it has already taken down the video in Libya, […]
According to Bloomberg Apple has won another legal victory against rival Samsung, this time in front of the US International Trade Commission (ITC). Samsung had gone to the ITC to block the importing of iPhones and iPads (from China) into the US on patent-infringement grounds. Samsung claimed four patent violations by Apple. Administrative law judge James […]
Recent Headlines From Search Engine Land, Our Sister Site Dedicated To Search News & Information:
Bing News Expands To Your Facebook Feed With Customizable App
What The Convergence Of Publishing & Ecommerce Means For Enterprise SEO
Apple, Yandex Partner In Russia: Maps Deal Now, Full Search Later?
What You Need To Know About Smartphone Icons In Google Mobile Search
New Google Update “Improves Diversity” Of Domains In Results
Online Marketing News From Around The Web:
Affiliate Marketing
Affiliate Marketing: What Marketers Need to Know From 4 Experts, ClickZ
Is Affiliate Marketing Undergoing a Kind of "Darwinism"?, www.amnavigator.com
Mobile conversions from affiliates hit a wall in 2012, econsultancy.com
Analytics
How To Create Mobile Click-to-Call Tracking In Google Analytics, blog.intrapromote.com
Blogs & Blogging
7 Reasons Blog Commenting is a Must, level343.com
Distributing Your Blog Content: The Best Auto-Posting Services, www.makeuseof.com
The Ultimate Guest Blogging Guide, blog.shareaholic.com
Business Issues
Analyst: Google and Apple to Dominate Mobile Market in 2012, PC Magazine
Can Ben Silbermann Turn Pinterest Into The World’s Greatest Shopfront?, www.fastcodesign.com
Facebook’s embedded option, cdixon.org
Failure is a feature: how Google stays sharp gobbling up startups, www.theverge.com
Google’s Larry Page tops media power list, www.digitalspy.com
Microsoft confirms October 25 launch for Windows 8, www.zdnet.com
Sorry, Developers: Don’t Expect Facebook’s F8 Conference This Year, allthingsd.com
Winklevoss Twins of Facebook Fame Return to Invest in SumZero, Wall Street Journal
Content Marketing
The True Power of Evergreen Content – A Case Study, www.seomoz.org
7 common problems with infographics, www.ragan.com
Krista Kotrla Inspire a Culture of Content Marketing and Social Business Transformation The Biggest Content Marketing Mistake I Ever Made, www.kristakotrla.com
More Effective B2B Content Marketing with Storytelling, Positioning & Personas, Online Marketing Blog
Conversion Optimization
10 Ways To Increase The ROI Of Your Thank You Page, KISS Metrics
Are Your Calls to Action Missing These Proven Formulas?, www.contentmarketinginstitute.com
Domaining
City of Paris ordered to pay $100k for reverse domain name hijacking, domainnamewire.com
WallStreet.com: panel rules reverse domain name hijacking, domainnamewire.com
Email Marketing
Your E-mail In-Box Is About to Be Swamped. Happy Holidays!, moneyland.time.com
General Internet Marketing
In Advertising, Consumers Trust Earned Over Owned, Marketing Pilgrim
Keep Your Online Marketing Budget Accountable, Search Engine Guide
The Exotic Entrepreneur’s 3-Step Guide to Growing Your Business Online, www.copyblogger.com
Internet Marketing Industry
17 Highlights from 360i’s 2012 Marketing Summit, blog.360i.com
People on the Move in the Social Business Industry, Sept 17, 2012, www.web-strategist.com
Local Marketing
Syncing Your Google Plus and +Local Pages: Plusses and Minuses, www.davidmihm.com
Using action codes to integrate print ads with digital media, www.smartinsights.com
Mobile Marketing
6 Predictions For The Future of Facebook Mobile, socialfresh.com
A look at first-day iPhone sales through the years (graphic), GigaOM
Checking In Again With Foursquare, allthingsd.com
Sense Networks unveils location retargeting on mobile phones, www.affiliates4u.com
Other Items
What Privacy Implications Does Google Glass Bring With It?, thenextweb.com
How Google Glass could change the future, www.techhive.com
Pakistan PM orders suspension of YouTube over anti-Islam film, Reuters
Search Marketing
12 Reasons Your SEO Strategy is Failing, www.singlegrain.com
Social Media
4 Social Media Goals Every Business Should Measure, www.socialmediaexaminer.com
5 Keys to Effective Social Media and Content Insourcing, Convince and Convert
Being Real in Social Media from the Vantage Point of Real Estate, blog.jugnoo.com
Hey, Doubters: Dynamic Video Shows Why Pinterest Really Does Boost Business, www.mpdailyfix.com
How Data Hype is Destroying Your Social Media ROI, www.socialmediaexplorer.com
How did Google+ get 100M active users? Hint: they’re not reading your posts, GigaOM
LinkedIn Board Connect: Helping Nonprofits Find Board Members on LinkedIn, LinkedIn Blog
Plus huh? Getting to the bottom of active users on Google+, VentureBeat
Survey: 35 Percent of Small Biz Owners Don’t Find Value on Facebook, Small Business SEM
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