Nov 29, 20124 min read

Marketing Day: November 29, 2012

Here’s our daily recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.

From Marketing Land:

Twitter’s Ad Products Hit Southeast Asia With Help From Komli Media

Twitter has partnered with Komli Media to launch Twitter ad products in Southeast Asia. In today’s announcement, Twitter VP of international revenue Shailesh Rao, says Southeast Asia is one of the company’s fastest-growing markets. “We are seeing significant interest from marketers who want to use our Promoted Products to build their businesses and connect with […]

App.net Giving Out Invites For A Free Month

Current users of the small, subscription-based social network App.net can now give friends a chance to try to the service for one month at no charge. It’s a smart move that should help bump up App.net’s user levels, especially in the wake of last month’s decision to lower the subscription fee from $50 to $36. […]

A Simple Guide To Mobile App Marketing

Is there an idea bubbling in the back of your head for an app that just has to be created? But, then, perhaps you’re thinking, “why create an app just to enter a marketplace already crammed with over a million apps? Is it even possible to get your app noticed any more?” The above image […]

PeopleBrowsr-Twitter Case Illustrates Risks Of Building A Business On Third Party Platforms

PeopleBrowsr, the social analytics platform that derives substantially all its data (including its Kred scoring) from access to Twitter’s feed, has fallen victim to Twitter’s recent ambitions to rein in and exercise more control over its ecosystem. The company, which once promised an open platform and developer access to its data “firehose,” has more recently […]

Infographic: The Hours We Spend On Facebook, Tumblr, Pinterest & Social Media

Feeling short of time? Perhaps you’ve lost it all to social media. People spend nearly 7 hours per month on Facebook, and time overall spent on social media is way up since 2006. Even watching TV has become social, with 29% saying they watch TV and use Facebook at the same time. These stats and […]

Union Metrics For Tumblr Comes Out Of Beta & Reveals Pricing

In October, Union Metrics announced a formal partnership with Tumblr to provide activity and engagement metrics for the popular social network. As of today, the product, Union Metrics For Tumblr, is officially out of the beta/invite-only stage and available to the public. Union Metrics is no stranger to social analytics — having previously launched TweetReach […]

Google’s Horowitz: Facebook Is A Social Network Of The Past

Google’s Bradley Horowitz did a pretty good Rocky Balboa impression on Wednesday, calling Facebook — the reigning social champ — a “social network of the past” and accusing the network of getting advertising all wrong. Horowitz, Google VP of social products, made his comments during a 15-minute conversation at the Business Insider IGNITION conference. (See […]