Nov 27, 20122 min read

Marketing Day: November 27, 2012

Here’s our daily recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.

From Marketing Land:

Demand Raging For Google Nexus 4 Android Handset

Except for the lack of LTE support there’s no question that the LG-made Google Nexus 4 is the best Android phone on the market. It kicks the Samsung Galaxy’s proverbial posterior. And at $299 for the unlocked 8GB version it frees you from the tyranny of carrier two-year contracts at a terrific price. It’s simply […]

Report: iPhone 5 Gaining Share, Leads Android In Recent Sales

According to Kantar Worldpanel Comtech research the iPhone 5 has overtaken Android in US smartphone sales. Buoyed by existing iPhone owner upgrades, which account for 62 percent of iPhone 5 sales, as well as some Android switching Kantar says that the iPhone now holds a 48.1 percent to 46.7 percent lead over Android in the […]

5 Ways To Know How To Say No (To Potential Clients Or Agencies)

We need a new agency. We are thinking of hiring an agency. We’d like to hear more about your agency. Do you do search? We’d like some SEM help. Can you conduct a review of our current program? How many times have you been asked any of the above questions? How far would you go […]

Polls And Testing: When Is Close No Cigar?

Now that the 2012 U.S. Presidential election is over, there’s a bit of buzz around why some folks thought the election would be close and others who, using some solid statistical techniques, predicted a definitive (and it turns out, accurate) outcome. I want to try to explain the latter, especially for marketers. Why? Because political […]