Here’s our daily recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.
From Marketing Land:
“Ghost town” is a phrase that’s been tossed around when describing the apparent low activity levels on Google+, but a new study suggests that it could also apply to business activity using Facebook Pages. Recommend.ly, a social media tools/analytics company that we’ve covered before when it looked at Wal-Mart’s Facebook Page strategy, is now out […]
Now bloggers and businesses have an official badge to help promote their presence on Instagram. An official blue badge can now be made that will allow users to promote their new Instagram web profiles. In order to get your Instagram badge, simply head over to the official Badges page, select your icon and copy the interactive code […]
‘Tis the season when the volume of email sends begins to soar. From Black Friday previews to last minute gift reminders, retailers are upping the ante on the number of messages being sent. This makes the inbox a crowded place to be. But that’s not news. What makes this retail holiday season special? This year over […]
Google’s John Hanke told me that he has always wanted to create a multi-player game using the assets he developed with Google Earth. I remember him talking about Second Life and gaming at the initial Google Earth press conference years ago. He and his team at Google’s mobile incubator Niantic Project have now done it […]
Marketing on Amazon just became a whole lot more appealing for brands. New, customizable, pages are coming for brands that not only allow brand managers to update the look/feel, but also the messaging to customers. The new brand pages will allow brands to feature products, post messages, and view analytics. Once a brand is registered on […]
Recent Headlines From Search Engine Land, Our Sister Site Dedicated To Search News & Information:
Online Marketing News From Around The Web:
Affiliate Marketing
Google+: A Plus on Your Affiliate Marketing Strategy, www.amnavigator.com
Affiliate Marketing Metrics and Key Performance Indicators, Sarah Bundy
Analytics
Getting Started with Google Analytics Remarketing, Analytics Talk
Blogs & Blogging
Blog Posts to See You Into the New Year, bestbloggingtipsonline.com
5 Laws Bloggers Can Be Thankful For, Performancing.com
7 Ways to Republish Old Blog Content, www.singlegrain.com
Sharpen Your Blogger Relations Skills: How to Reach the 77% of Internet Users in the Blogosphere, www.crttbuzzbin.com
The Top 5 Questions to Ask Yourself Prior to Launching Your First Blogger Community, www.seomoz.org
Business Issues
Salesforce Q3 Beats Expectations: $788M Revenue, 33 Cents Non-GAAP EPS, TechCrunch
Chango Secures $12M in Funding, Launches Programmatic Site Retargeting, Opens 50 New Positions, www.marketwire.com
Checking In on Foursquare’s Valuation, Wall Street Journal
Facebook to share data with Instagram, loosen email rules, Reuters
Content Marketing
18 Ways to Create Unique Content From Survey Results, searchenginewatch.com
How to Feed Your Content Marketing Efforts, Small Business Trends
Display & Contextual Advertising
Email Marketing
Automated Email Marketing Drives Ecommerce Sales; 4 Tips, www.practicalecommerce.com
Other Items
Reputation Management
Social Media
4 Social Media Controversies Solved, Convince and Convert
5 Tips for Creating Pinterest Images That People Love to Share, www.socialmediaexaminer.com
Five Key Considerations For Facebook Page Promotions, allfacebook.com
Giving and receiving thanks, Official Twitter Blog
GroupM Study on Facebook Algo Change Reveals Significant Decline In Consumer Reach, ClickZ
Social media users are plenty thankful for Twitter, www.usatoday.com
What To Know When Including Google+ Into Your Social Media Marketing Plan, socialmouths.com
Why your social media plan needs gurus and storytellers, www.businessesgrow.com
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