Here’s our daily recap of what happened in online marketing today, as reported on
Marketing Land and other places across the Web.
From Marketing Land:
Facebook’s Recent Privacy Policy Updates Take Effect Today Facebook’s controversial privacy policy updates — announced back in August — are taking effect today. In a blog post today, the company goes out of its way to explain that the update doesn’t change Facebook’s advertising policies, it only changed the language in Facebook’s official policy documents. One of the controversial word changes, however, has […]
American Express To Sponsor Fox TV Clips Promoted Through Twitter Amplify Fox Broadcasting Company along with American Express are the latest to partner with Twitter’s second screen promotional program Amplify. Fox will bring American Express-sponsored video clips of several of its top scripted shows including “The Mindy Project”, “Glee” and “Brooklyn-Nine-Nine” to Twitter. The content will be marked as promoted by American Express, along with short […]
Report: Marketing Research Claims Tech Gadgets To Be Most Popular Gifts This Holiday Season According to Experian Marketing Services, this year’s holiday gift lists will be filled with tech gadgets. Based on search and click trends for the four weeks leading up to November 9, Experian claims the most popular product searches included fitness gadgets, mobile devices and game consoles. Experian’s report showed Uggs won the No. 1 spot for […]
New TCPA Guidelines: What Do They Mean For Mobile Marketing? By now, you have likely noticed that everyone is talking (and texting) about the amendments to the Telephone Consumer Protection Act (TCPA) — the same legislation that spawned the “Do Not Call” registry. But the news isn’t exactly new. In fact, the TCPA guidelines were amended by the FCC in early 2012; but, they just […]
Last Call: Attend SMX Social Media Marketing Conference Next Wednesday in Las Vegas Time is running out! SMX Social Media Marketing is next Wednesday and Thursday in Las Vegas. Register now to reserve your spot! Attend SMX Social Media Marketing and you’ll get proven tactics to increase engagement with current followers, introduce your brand to new people, optimize your paid campaigns, boost SERPs and drive sales/conversions. Conference chairs […]
Recent Headlines From Search Engine Land, Our Sister Site Dedicated To Search News & Information:
Report: Search Trends Hint At A Holiday Season Filled With Tech Gadget Gifts
Search In Pics: Yahoo Archery, Google Laser Doors & Google Analytics Scale
Conversion Metrics Now Available In Google AdWords Bid Simulator
How To Overcome Your Client’s Expectations Of Impossible Results
Uncloaking Keyword-Specific Organic Traffic To Your Site In The Not Provided Era
Last Call: Attend SMX Social Media Marketing Conference Next Wednesday In Las Vegas
Online Marketing News From Around The Web:
Analytics
Google Analytics Real Time Events/Conversions Out Of Beta But Drops Event Action Filter, Search Engine Roundtable
Who is Killing the Cookie?, 3qdigital.com
Blogs & Blogging
5 Reasons Why Blogging is Not Working for Your Business, ProBlogger
How to Get a Guest Post: The Harsh Realities No One Talks About, www.blogtyrant.com
Business Issues
Content Marketing
Are You Varying Your Content Enough?, www.blogherald.com
How to Create a Documented Content Marketing Strategy: 36 Questions, Content Marketing Institute
Why Visual Assets > Infographics – Whiteboard Friday, moz.com
Conversion Optimization
Landing Page Optimization: 3 template design changes to help you serve multiple customer types, www.marketingexperiments.com
The 3 Ingredients of Successful Landing Page Headlines, Unbounce
Display & Contextual Advertising
Domaining
GoDaddy to end its Sedo domain sales partnership, Domain Name Wire
London to get its own domain name in 2014, www.theguardian.com
Selling Domain Names at the End of the Year, www.domaininvesting.com
What Happened To Verisign’s Quarterly Domain Name Industry Report?, The Domains
E-Commerce
Email Marketing
4 Questions About Canada’s New Anti-Spam Legislation that All Marketers Should Read, blogs.constantcontact.com
Email is not Dead, it Needs More Focus on Lead Generation, performancein.com
Subject Line Data: Choose Your Words Wisely, blog.mailchimp.com
General Internet Marketing
3 Free Email Verification Tools for Affiliate and Link Outreach, Affiliate Marketing Blog
Mobile/Local Marketing
Silverpop delivers Marketing Automation for Mobile, Silverpop
Who Is the Real Mobile-Only Audience?, eMarketer
Other Items
Reputation Management
Why congruence is key to a solid online reputation, www.trackur.com
Yelp: “Filter” Is Now a Dirty Word, www.localvisibilitysystem.com
Social Media
Not Yet Sold On Using Google+? Here’s How To (Literally) See The Value Of Google+, Cypress North
Pinterest Contest Guidelines: What Brands and Bloggers Need To Know, V3 Integrated Marketing
Pinterest Will Launch a Travel Channel to Push Users from Inspiration to Booking, skift.com
Rumor has it… Answering on Social Media 101, soshable.com
Sina Weibo punishes 100K+ accounts that violated new government rules, www.techinasia.com
Social Media Marketing for Small Businesses: Don’t Be That Guy… Be Fonzie, community.bingads.microsoft.com
Using Social Selling to Enter the Buying Process, Small Business Trends
What Does the Pinterest API Really Mean?, blog.tailwindapp.com
Video
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