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Marketing Day: March 26, 2012

Here’s our daily recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.

From Marketing Land:

The Federal Trade Commission (FTC) has finalized its recommendations for protecting consumers’ online privacy, using public input and new developments to build upon its preliminary staff report of December. The report is aimed at outlining how it thinks Internet companies should be protecting consumers’ privacy, mostly via self-regulation but legislative measures are also called for. […]

As Nokia and Microsoft ready their US push for Windows Phones (Nokia Lumia handsets) in earnest, a number of things stand in the way of this “third ecosystem.” Among them lukewarm consumer interest and a lack of apps. Microsoft and Nokia hope that aggressive pricing and marketing will address the former problem. To address the […]

Twitter’s small business self-serve ads are arriving today for a limited number of advertisers. Announced last month, Twitter small business ads will be opening up for 10,000 American Express cardholders – they just won’t all be receiving access today. According to Twitter the planned roll-out will take a few weeks : Today, American Express will begin to notify eligible […]

As Pinterest grows into a top 30 US website, brands are joining the image-sharing social network by the boatload. But not all Pinterest strategies are created equal. A new medium requires some creativity, so I set out to find some of the most creative uses of Pinterest out there today. If you’re planning your own […]

Pinterest’s terms of service are changing, and changing for the better. A very straightforward email was sent out to Pinterest users today notifying them of upcoming changes to the terms that will become effective on April 6th. Some of the language changes were implemented due to two big feature changes, private pinboards and a Pinterest […]

The world’s most popular photography app, Instagram, is coming to Android. The part photography/part social networking app has been iOS only until the Android version was previewed back at SXSW ’12 earlier this month. Today’s announcement came from Instagram’s official Twitter account: Want to be first in line for @instagram on #Android? Sign up here […]

Recent Headlines From Search Engine Land, Our Sister Site Dedicated To Search News & Information:

Online Marketing News From Around The Web:

Affiliate Marketing

Analytics

Business Issues

Content Marketing

Conversion Optimization

Copywriting, Design & Usability

Display & Contextual Advertising

General Internet Marketing

Internet Marketing Industry

Local Marketing

Mobile Marketing

Other Items

Search Marketing

Social Media

  1. Marketers Can Capitalize On Women’s Social Media Engagement, MediaPost

  2. Company Mascots, Characters Head to Twitter, Facebook, Wall Street Journal

  3. Facebook Decorates Its Roof With A 42-Foot Wide QR Code, TechCrunch

  4. Klout and PeerIndex Don’t Measure Influence. Brian Solis Explains What They Actually Do, TechCrunch

  5. Two US senators ask the Attorney General to investigate employers asking for Facebook logins, mobile.theverge.com

  6. 3 Steps to Using Social Media to Improve Your SEO, Search Engine Journal

  7. Customer Service Isn’t An Act. It’s A Trait., www.socialmediaexplorer.com

  8. How Popular Is Pinterest Around the World? [Infographic], socialtimes.com

  9. How The Wall Street Journal Uses Pinterest, socialtimes.com

  10. Pinterest Nixes Language Critical of Self-Promotion, Wall Street Journal

  11. Social Marketing is a Process, Jeff Korhan

  12. The Value of Creating a Customer-Centric Social Media Strategy, www.mackcollier.com

  13. What the Plus by Guy Kawasaki, www.neurosciencemarketing.com

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