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Writer's pictureFahad H

Marketing Day: Local search podcast, affiliate marketing & Sprinklr news


Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.

From Marketing Land:

  1. Local search ranking factors: What’s working in 2017 [Podcast] Apr 14, 2017 by Matt McGee In this week’s episode, we chat with Darren Shaw about the just-released Local Search Ranking Factors survey and discuss what marketers need to know about local SEO in 2017.

  2. How Turner’s Super Deluxe gets most of its Facebook Live viewers to watch live Apr 14, 2017 by Tim Peterson Turner’s digital entertainment arm uses hours-long broadcasts, proprietary software and off-Facebook experiences to average nearly 680,000 live views.

  3. What you need to know about compliance in the affiliate marketing industry Apr 14, 2017 by Adam Weiss Is your affiliate marketing program meeting federal guidelines? Columnist Adam Weiss sits down with his company’s compliance guru to discuss how advertisers can stay on the right side of the law.

  4. Survey surprise: Consumers very forgiving of non-mobile-friendly websites Apr 14, 2017 by Greg Sterling The biggest problem was missing or incorrect NAP data.

  5. Sprinklr, the former social platform, emerges this week as a customer experience cloud Apr 14, 2017 by Barry Levine The company is launching an expanded version of its Experience Cloud, oriented around social but encompassing multiple channels.

Online Marketing News From Around The Web:

Analytics

Blogs & Blogging

Business Issues

Content Marketing

Conversion Optimization

Domaining

E-Commerce

Email Marketing

General Internet Marketing

MarTech

Mobile/Local Marketing

Other Items

Social Media

Video

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