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Marketing Day: LinkedIn Analytics, Conversion Optimization & Flickr Updates

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.

From Marketing Land:

  1. Facebook Introduces Deep Linking For Mobile App Install Ads Feature that sends people to a specific place within a mobile application was previously only available on re-engagement ads.

  2. Tempur-Pedic Mother’s Day Video Achieves Viral Success The mattress brand touts its new line as being mother-like in its supportive qualities, while saying the world’s mothers deserve to get better sleep.

  3. LinkedIn Introduces Analytics For Your Posts Publishers now be able to get detailed information about how readers are interacting with their posts on the career-focused social network.

  4. The Nagging Little Question Of Conversion Optimization What effect are your CRO efforts really having? Contributor Brian Massey explains some of the factors that may be skewing your numbers.

  5. Twitter Porn Causes Nielsen To Pull Promoted Tweet Campaign Twitter is working to fix issue after promos appear on profile pages posting X-rated photos and video.

  6. Report: Phablets Grabbed More Than 20 Percent Of Q1 Smartphone Sales In The US Kantar Worldpanel ComTech reported that “phablets claimed 21 percent of all US smartphone sales in Q1 2015.”

  7. HubSpot Q1 $38M Beats Estimates, Average Customer Pays $9.7K Annually Yesterday CRM and “inbound marketing” platform HubSpot released Q1 2015 Revenue.

  8. Flickr Adds Smarter Search & Navigation Tools, Updates Mobile Apps Yahoo says Flickr has more than 112 million users who have uploaded more than 11 billion photos.

  9. Less than 90 Tickets Left for SMX Advanced – Register Now! Time is running out to register for SMX Advanced. With less than 90 tickets left, we’re certain to sell out again this year…the 9th in a row.

  10. Animate Your Social Media Marketing With GIFs Want to make your social media marketing really pop? Use animated gifs, of course. Columnist Alison Zeringue tells you how to go about it.

  11. Yahoo Adds Apple Watch Analytics To Mobile Developer Suite Powered by Flurry Analytics, new data set offers real-time user behavior insights for Apple Watch apps.

  12. 6 Dos And Don’ts Of Client Relations For Paid Search (Or Any Digital Marketing Discipline) How do you maintain strong, long-term relationships with your pay-per-click clients? Columnist Matt Umbro offers up some tips.

  13. Google Study Exposes “Tangled Web” Of Companies Profiting From Ad Injection Ad injector network makes victims of millions of users and more than 3,000 advertisers, including major brands, study finds.

Recent Headlines From Search Engine Land, Our Sister Site Dedicated To Search News & Information:

Online Marketing News From Around The Web:

Analytics

Business Issues

Content Marketing

Conversion Optimization

Copywriting, Design & Usability

Domaining

E-Commerce

Email Marketing

General Internet Marketing

Internet Marketing Industry

MarTech

Mobile/Local Marketing

Social Media

Video

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