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Marketing Day: June 22, 2012

Here’s our daily recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.

From Marketing Land:

There’s an undercurrent of hostility in the marketing world this week. Google and Apple continue to joust, sending not-so-subtle messages about their intentions. There was also news that teens might not be liking (pun intended) Facebook as much as they once did. Ditto goes for Bret Taylor, Facebook CTO, who is leaving the company this […]

What’s next for the social network that has 900 million users? An ad network like Google’s AdSense, many believe. And today, InsideFacebook spotted the first hints of what such a thing might look like. On Zynga.com, the independent web presence of the gaming company whose apps also populate Facebook, users are now seeing Sponsored Stories […]

Have no fear, the next time you make an errant comment on Facebook you won’t have to delete it forever. Facebook rolled out comment editing along with a history of edits. Rival Google+ has had this popular functionality since its inception, something that appears to be used with regularity. Editing a Facebook comment is simple, but currently […]

Following the success of its NASCAR hashtag page earlier this month, Twitter has just launched another sports-themed hashtag page — this one for Euro 2012, the European Football Championship. It’s another step for Twitter in the direction of content curation and, beyond that, becoming something of a media source in its own right. With hashtag […]

Taciturn is a word sometimes used to describe Google CEO Larry Page. However that took on new meaning yesterday as the company announced that Page was ill and had lost his voice. These voice problems were blamed for his absence at a shareholder meeting yesterday. At the meeting a new class of non-voting Google stock […]

I had coffee with the affiliate manager of a local retailer recently and we talked about some of the challenges facing internet retailers, whether they’re managing an established or mature affiliate program. Early stage affiliate programs are often a new revenue stream contributing to ecommerce growth, a lead generation mechanism for your sales force, or […]

British footballers Jack Wilshere and Wayne Rooney recently tweeted about their resolution to #makeitcount, a new Nike campaign slogan. However, in the process of making it count, they forgot to make it sponsored: The advertising watchdog Advertising Standards Authority (ASA) took heed to the tweets as they failed to make the sponsorship clear and “obviously […]

Recent Headlines From Search Engine Land, Our Sister Site Dedicated To Search News & Information:

Online Marketing News From Around The Web:

Affiliate Marketing

Analytics

  1. Google Analytics – World domination, www.webanalyticsworld.net

  2. The Top Seven Recent Google Analytics Updates, www.clickthrough-marketing.com

Blogs & Blogging

Business Issues

Content Marketing

Conversion Optimization

Copywriting, Design & Usability

Display & Contextual Advertising

Domaining

Email Marketing

Local Marketing

Mobile Marketing

Other Items

Search Marketing

Social Media

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