Here’s our daily recap of what happened in online marketing today, as reported on Marketing Land and other places across the Web.
From Marketing Land:
Twitter Rolls Out Updates For 7 Different Apps & Syncs Direct Messages Across All Devices Today Twitter announced they are rolling out updates for their Android, iPhone, iPad, Mac, twitter.com, mobile.twitter.com and TweetDeck apps. Among the updates for all seven platforms, direct messages will soon be synched across all devices, so that messages marked as read from one device will show up as read on other devices as well. This […]
Social Login Shares Saw Little Change In Q2, Janrain Says After a couple quarters of gains, Google’s share of social logins across the web flattened in the second quarter of 2013. Similarly, Facebook’s share of social logins also flattened during Q2. But that’s a better sign for Facebook, because it had seen its share of social logins drop for two quarters in a row. According […]
Google, Amazon, Reddit & Others May Be Paying Adblock To Keep Showing Ads Update: Reddit says it does not pay to whitelist its ads and that Adblock added Reddit to the acceptable ads list on its own. Reddit Systems Administrator, Jason Harvey (aka alienth) posted in a related thread, “We have not paid Adblock, nor have they even asked us to. Even if they had such an offering, we wouldn’t pay […]
Beware: As Mobile Grows, Desktop May Decline I’ve been in the digital advertising and technology business since the 1990s, and since day one, I’ve heard two refrains over and over again: Time spent on desktops is still much greater than the dollars spent reaching the audience using them. This is the year of mobile. My reaction to this has been: Nod sagely, […]
SMX Social Media Marketing Registration Open – Best Rates Available Now Do you live and breathe social media marketing? Everyday 24/7? Or manage a team that does? Join us for Marketing Land’s SMX Social Media Marketing, the only conference for social media marketing professionals that deliver cutting edge paid, earned and owned social media tactics. Growing fans/followers your focus? We’ve got the latest tactics. Trying to […]
Facebook Prods Admins To Keep Tabs On The Competition With New “Pages To Watch” Module For all of those Facebook Page administrators who thrive on competition, this newest test seen in the wild is for you. Some Page admins are now seeing a new “Pages to Watch” module that shows competitive pages that they can watch. The functionality of this element looks to add pages to the specific watch section […]
Recent Headlines From Search Engine Land, Our Sister Site Dedicated To Search News & Information:
Online Marketing News From Around The Web:
Affiliate Marketing
Amazon introduces affiliate marketing programme in India; what it offers, techcircle.vccircle.com
In Affiliate-Merchant Relationships Transparency Goes a Long Way, Affiliate Marketing Blog
Analytics
Analyze web site performance in mobile phone and tablet searches with new Searchmetrics features, www.realwire.com
Everything You Need To Know About Universal Analytics, Luna Metrics
How To Segment Local Search In Google Analytics (with Free Dashboard!), localu.org
Title: 10 Things To Track Using Google Analytics Custom Variables, Search Engine People
Blogs & Blogging
How to Pick Photos for Blog Posts That Will Pop on Social Media, www.blogherald.com
Reasons Blog Comments are Overrated, Social Media Today
Why Bloggers Need Google Plus So Badly, Social Media Today
Business Issues
Google building first campus from the ground up, Mercury News
Microsoft Quietly Shuts Down MSN TV, Once Known as WebTV, AllThingsD
The Architecture Twitter Uses to Deal with 150M Active Users, 300K QPS, a 22 MB/S Firehose, and Send Tweets in Under 5 Seconds, highscalability.com
The Fancy Said to Get Funding From AmEx, Will Smith, Bloomberg
Update: Xobni Price Paid by Yahoo Was $48 Million in Cash, All Things D
Content Marketing
Beyond Blogging: 13 Content Marketing Opportunities for Ecommerce, Get Elastic
Content Marketing Tips To Keep Your Traffic and Customers Moving, Search Engine Journal
How To Make Your YouTube Video Go Viral, www.internetmarketingninjas.com
Conversion Optimization
Copywriting, Design & Usability
An Open Letter to Anyone Who Writes Headlines for a Living, Copyblogger
Choosing A Responsive Image Solution, Smashing Magazine
UI Principles for Great Interaction Design, designmodo.com
User Experience + Quality Assurance = Usability, www.uxmatters.com
Display & Contextual Advertising
Behavioral Targeting 101: An Intro For Those Who Are New, thefuturebuzz.com
Domaining
Demand Media withdraws .bar application, DomainIncite
E-Commerce
21 Absolutely Essential Ecommerce Tips, dailyseotip.com
How to Make Your Online Store Social-Shopping Ready, KISS Metrics
Will Google Glass be good for ecommerce?, eConsultancy
Email Marketing
5 Email Subject Line Strategies That Will Increase Your Open Rates, Unbounce
An All-New MailChimp Mobile App, blog.mailchimp.com
By Popular Demand: Scheduled Email Blasts, FeedBlitz
How Warm is Your Welcome?, blog.returnpath.com
General Internet Marketing
Bad Traffic: How to Get 9,229 Useless Visitors Every Month, www.blogtyrant.com
Why “Useful” Beats “Amazing” Any Day of the Week in Marketing, The Sales Lion
Internet Marketing Industry
20 Lessons I Learned Leading A Growth/Marketing Team (Part 1), www.ericosiu.com
Advice for a New CMO: 23 Marketing Leaders Share Candid Wisdom, www.marketersstudio.com
Greg Sterling to Join SupportLocal’s Team of Advisors, blog.supportlocal.com
Integrated vs Specialist: have agency models changed in 2013?, eConsultancy
Meet the Agency Innovator: Lisa Barone of Overit, www.skyword.com
Why I am Joining the Facebook Content Strategy Team, www.jonathoncolman.org
Mobile/Local Marketing
Marketers Keep Up with Divergent Behavior on Smartphones and Tablets, eMarketer
Seven Things Marketers Need to Know About iOS7, MarketingProfs
Top Global Apps – June 2013, www.distimo.com
Top iOS apps and games go free ahead of App Store’s fifth anniversary, www.theverge.com
Social Media
Instagram for iOS gets landscape option to shoot photos and videos, Cinema support for front-facing cameras, The Next Web
10 of the Best Pinterest Boards to Teach You About Marketing, HubSpot
15 Examples of B2B Google+ Pages & Why They Stand Out From The Rest, www.komarketingassociates.com
Examining Facebook’s hashtags, Inside Facebook
In Spite of Instagram Video, Vine’s Still Climbing, Contently
LinkedIn Endorsements: Lots Of Noise, No Signal, readwrite.com
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