Here’s our daily recap of what happened in online marketing today, as reported on Marketing Land and other places across the Web.
From Marketing Land:
New Gmail Inbox Features Ads That Look Like Emails, Above Promotional Email Subscriptions If you’ve converted to the new Gmail inbox, you may have noticed in-line ads that resemble regular emails at the top of your Promotions tab. These new native-style ads function as paid-for-placement email messages, and essentially circumvent standard email marketing practices. The ads do have a shaded background and ad symbol to differentiate them from […]
Apple Buys Locationary To Clean Up The Location Data Mess Reported earlier by AllThingsD, Apple has acquired Toronto-based location-data management startup Locationary. Apple was seeking both the company’s data management capabilities and the expertise of CEO Grant Ritchie and his team. The application of the technology is relatively straightforward: it’s an investment in making Apple Maps and its local data much better. In my experience, […]
Picture This: Facebook Pages Get The Ability To Comment With Photos Facebook users have had the ability to comment with photos for just about one month now. Now Pages will have the same ability to comment with imagery. Facebook Pages will now see a camera icon to the right when entering a comment. The camera icon will prompt that the user uploads an image file from […]
Dashboard Series: Creating Sexy Scrolling Charts In Excel Last month, I promised a series on creating dashboards in Excel. To kick off the series, I started with a tutorial on how to create combination charts in Excel. Every marketer should have this critical skill mastered. You can expect this series to focus on cool visualizations in Excel. Next up, I’m going to show […]
Why You Should Be Doing Mobile Marketing, If You Aren’t Already It doesn’t seem so long ago that we were introduced to the magical world of the Internet. It became the fastest and most interactive way to get the latest news and entertainment, and with this new technology came a new avenue for marketers as well. Thus, the age of Internet marketing was born. Just when […]
Amazon Beats Pinterest In Fight Over .Pin Domain Amazon has beaten Pinterest in a battle over .pin, one of the many new generic top-level domains (gTLDs) that are in the process of joining existing domains like .com, .net and .org. In a decision issued this week, a World Intellectual Property Organization mediator rejected Pinterest’s objection to Amazon’s application to own .pin. Pinterest filed […]
Yahoo Ranks No. 16 On Top 25 Companies For Work-Life Balance, Google Fails to Make List Job seekers looking for more of a work-life balance in their next career may want to avoid positions with Facebook, Google and Apple. The online jobs and career community website Glassdoor has released its 2013 Top 25 Companies for Work-Life Balance report, and not one of the three leading tech giants made the list. After […]
Microsoft Also Misses On $19.9 Billion In Quarterly Revenue A little while ago, Google disappointed investors by missing bullish revenue estimates. Microsoft also did so when it reported fiscal quarter and full-year earnings today. Redmond’s overall revenue for the quarter was a massive $19.9 billion. Yet analysts had anticipated just under a billion more. Net income was $6.07 billion. The company also took a […]
The Android Stats From The Google Earnings Call Google announced Q2 revenues earlier this afternoon. In his prepared remarks CEO Larry Page threw out a bunch of stats about Android. Below are the major numbers he reported: 900M Android devices activations globally 1.5 million activations daily Over 50 billion apps downloaded from Google Play More money paid to developers in 2013 so far […]
Recent Headlines From Search Engine Land, Our Sister Site Dedicated To Search News & Information:
Online Marketing News From Around The Web:
Affiliate Marketing
Analytics
Best Ways to Exclude Internal Traffic in Google Analytics, www.seerinteractive.com
Gnip Union Metrics for Tumblr Gets Even Smarter, blog.gnip.com
Vanity Metrics May Not Be All Bad, moz.com
Blogs & Blogging
3 Ways to Use Your Blog to Nurture Leads, Search Engine People
Adult Tumblr blogs now removed from every form of search possible, www.zdnet.com
Reasons Why Accepting Guest Posts Could Be A Threat, Search Engine Journal
Business Issues
comScore Media Metrix Ranks Top 50 U.S. Web Properties for June 2013, comScore
Google and Microsoft spent a combined $3.4B on infrastructure last quarter, gigaom.com
Google Caught Red-Handed Ripping Off an Apple Patent Graphic, www.patentlyapple.com
Google Results Show Struggle With Mobile, New York Times
Google’s ad partners and workers suffer as it cuts thousands of jobs in pursuit of smartphone markets, www.zdnet.com
Shopzilla acquires m-commerce technology provider Zappli, Internet Retailer
YouTube subscription channels off to slow start – but is that a problem?, The Guardian
Content Marketing
How to Organize & Strategize Your Content Marketing [Downloadable Tools Guide Included], www.pr2020.com
5 Important Principles Of Effective Infographics, Search Engine Journal
Conversion Optimization
Hidden Secrets of the Amazon Shopping Cart 2.0, www.bryaneisenberg.com
Copywriting, Design & Usability
Display & Contextual Advertising
5 Google Dynamic Remarketing Ads Best Practices, Search Engine Watch
Facebook Is Showing You Some Ads You Asked Not to See, All Things D
Domaining
USPS loses to Amazon.com on .Mail top level domain objection, Domain Name Wire
E-Commerce
Email Marketing
Celtics’ head of social media: Email is still king, www.bizjournals.com
General Internet Marketing
How to to Integrate Email and Social Media to Increase Engagement, www.jeffbullas.com
Internet Marketing Industry
Mobile/Local Marketing
Google Glass Still Vulnerable to WiFi Hijacking Despite QR Photobombing Patch, www.symantec.com
Six Glass Apps you haven’t heard of that will get tech nerds excited., Living Thru Glass
Yelp Business Categories List, www.localvisibilitysystem.com
Yes, Google Glass is hackable, but that’s the least of our privacy worries, InfoWorld
Social Media
Meet the World’s Greatest Social Media Marketer, MarketingProfs
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