Here’s our daily recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.
From Marketing Land:
According to Reuters European regulators are going to decide by the end of Q1 2012 (March) about the filing of a formal antitrust case against Google. Apparently this timing is much sooner than expected. The European investigation began a little more than a year ago in November 2010. The European Commission investigation arose out of formal […]
Major web sites have gone dark to protest the anti-piracy bills in the US Congress known as SOPA and PIPA. Internet companies fear they potentially could “break” the internet by giving out powers to broadly to ban or censor web sites. Status Of The Bills SOPA — the Stop Online Piracy Act — is the bill in […]
With Jerry Yang stepping down from Yahoo’s board of directors today, I couldn’t help but think back to one of my first encounters with him, a fond memory shared by the shrinking pool of veteran internet marketers. It was the day Jerry started the Yahoo Priority Queue. Yahoo The Gatekeeper Think of how big and […]
Today Google announced the addition of two new features to Google+. One of the features is quite helpful and time saving, the other … not so much. Hashtag Autocomplete The first item coming to Google + is an auto-complete feature for hashtags. This will allow popular hashtags to appear when a user enters the ‘#’ symbol.. This looks […]
Recent Headlines From Search Engine Land, Our Sister Site Dedicated To Search News & Information:
Online Marketing News From Around The Web:
Affiliate Marketing
10 Commandments of Affiliate Web Design, www.wolf-howl.com
Blogs & Blogging
5 Things Every Blogger Needs to Teach Their Readers & Why it Matters, www.blogtyrant.com
Keep Calm and Carry On: How To Handle 4 Common WordPress Emergencies, www.blueglass.com
What Has Blog SEO Got to Do With How Your Readers Feel?, www.problogger.net
Business Issues
Sources: Four More Board Members Will Be Following Yang Out the Door, allthingsd.com
Didn’t Eric Schmidt Say This Was Illegal?, www.seobook.com
Content Marketing
Content Marketing and the War of Attrition, blog.junta42.com
Content Marketing Must Have Checklist, Heidi Cohen
Conversion Optimization
55 cool new ways to use landing pages, www.ioninteractive.com
Copywriting, Design & Usability
Small, Painful Buttons: Why Social Media Buttons Might be Killing Your Mobile Site, www.zurb.com
Why I never use panels provided by remote usability testing services, www.90percentofeverything.com
Designing The Well-Tempered Web, uxdesign.smashingmagazine.com
Testing Sites for Older Users, www.hadeninteractive.com
Email Marketing
5 ways to improve your email marketing in 2012, www.smartinsights.com
General Internet Marketing
How can small businesses can sell more on Amazon and eBay?, www.smartinsights.com
Local Marketing
Is Verizon a Data Supplier to Google Places?, www.davidmihm.com
Find what you’re craving, and check out the menu too!, blog.foursquare.com
Mobile Marketing
Other Items
Internet blackout against U.S. law fails to enlist big sites, Reuters
A Political Coming of Age for the Tech Industry, New York Times
Flickr Users Share Their Thoughts on PIPA and SOPA, ycorpblog.com
Help raise awareness about PIPA & SOPA, blog.flickr.net
The Internet of 2011 vs. The Internet of 2010, www.readwriteweb.com
Why We’re Against SOPA and PIPA, www.stumbleupon.com
WordPress.org and .com join the SOPA protests with blackouts, wpcandy.com
Reputation Management
How To Spot Fake Google Reviews, www.ppcassociates.com
BEFORE AND AFTER: A London Hotel’s Ratings Skyrocket After It Starts Reading Its TripAdvisor Reviews, www.businessinsider.com
What SOPA Means to Your Reputation, www.trackur.com
Search Marketing
The Ultimate How-To Guide on 301 Redirects, www.internetmarketingninjas.com
Social Media
An End To Social Media Automation, bloggertone.com
6 Tips for Handling Breaking Crises on Twitter, mashable.com
9 Small Business Social Media Success Stories, www.socialmediaexaminer.com
Facebook Plugins Keep People On Websites 50% Longer, www.allfacebook.com
Hard At Work: Twitter Use In The Office Up 700% Since 2010, www.mediabistro.com
How Facebook Helped To Oust Wisconsin Governor, www.allfacebook.com
How To Manage Your Social Profiles When You’re Strained For Time, Search Engine People
New app for iPhone and iPod touch!, Orkut Blog
Twitter Resolutions For 2012, dailyseotip.com
UH, OH! Facebook Pages Only Reach 17% Of Fans, www.allfacebook.com
Why Google+ Matters to Ecommerce + 9 Things You Should Do About It, www.getelastic.com
Why Google+ Matters to Ecommerce + 9 Things You Should Do About It | Get Elastic Ecommerce Blog, www.getelastic.com
[Infographic] How To Use Contra-Competitive Timing for More ReTweets, Likes, Comments and Clicks, danzarrella.com
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