Marketing Day: January 12, 2012
- Fahad H 
- Jan 12, 2012
- 4 min read
Here’s our daily recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.
From Marketing Land:
The Electronic Privacy Information Center has urged the FTC to investigate Google’s recent integration of search results with personal data, such as photos, posts, and contact details, gathered from Google+ in Google Search results. These changes, Google Plus Your World, “raise concerns related to both competition and the implementation of the Commission’s consent order,” EPIC […]
We’re all well aware that mobile is the future. 35% of American adults own smartphones, and that number is constantly on the rise. Equally important is the fact that app use has outstripped mobile browsing on mobile platforms by a margin of 81 minutes a day to 74 minutes a day on the web. It […]
ForeSee Results, which measures customer satisfaction for websites using the American Customer Satisfaction Index methodology, has released a study measuring satisfaction with leading retailer mobile sites. What the firm found was that Apple and Amazon were the satisfaction leaders (by a significant margin). In fact, satisfaction with Apple’s mobile site was higher than for its […]
Think Google exercises super-powers over Android? Think again. One of the jobs Googlers are doing this week at the CES is to spot new Android products out in the wilderness. Not to close them down, since Android’s free for anyone to use. Just to help catalog the population. “We have a couple of people who are […]
After spending the past couple years dealing with changes at the top of its organizational structure, as well as seemingly innumerable changes to its design and user interface, Twitter seems to be in a more stable position as 2012 begins. Activity also seems to be growing — several of Twitter’s busiest days have happened just […]
ICANN, the Internet Corporation for Assigned Names and Numbers, has begun accepting applications for new generic top-level domains (gTLDs), allowing businesses, groups and even governments to request their own private “dot anything” website addresses. There are currently only 20 gTLDs, plus a couple-hundred two-letter country extensions over which ICANN has little control. The addition of […]
Recent Headlines From Search Engine Land, Our Sister Site Dedicated To Search News & Information:
Online Marketing News From Around The Web:
Affiliate Marketing
- 10 Best Choices I Made At Affiliate Summit West, www.tricia.me 
- Affiliate Marketing Isn’t Just Alive and Well… It’s Thriving!, www.amnavigator.com 
- Affiliate marketing: mining the long tail, econsultancy.com 
- Affiliate Summit West 2012, www.christophedelsol.com 
- Recap of My Affiliate Summit West 2012 Sessions, marketingelf.com 
Analytics
- A look ahead at measurement in 2012, analytics.blogspot.com 
- Bridging the Cross-Channel Analytics Divide, Search Engine Watch 
Applications & Portals
- Beyond Siri: Voice Recognition Pops Up in More Gadgets, New York Times 
Blogs & Blogging
- Engage with your readers through threaded commenting, buzz.blogger.com 
- The Stone Age of Blogging is Over – What’s Next?, seo2.0.onreact.com 
- 4 Ways to Get Others Blogging about Your Small Business, smallbusinessbonfire.com 
- A No-Nonsense Guide to Finding the ROI of Your Business Blog, www.mackcollier.com 
- Blogging Architecture: How to Write Timeless Blog Posts Every Time, www.blogtyrant.com 
- WPCandy’s Completely Unofficial Guide to Plugin UI, wpcandy.com 
Business Issues
Content Marketing
- Content Marketing: Relationship Management Starts at Home, www.contentmarketinginstitute.com 
- Start from the Beginning – With Content, Jeff Korhan 
- The 5 Golden Rules of Content Marketing, thenextweb.com 
Conversion Optimization
- Why the Best Time to Start Conversion Rate Optimization is NOW, www.distilled.net 
Copywriting, Design & Usability
- Do Stock Images Affect Trust?, www.searchenginejournal.com 
- Putting An End To An Opinion War, www.uie.com 
- What the Original Sears Catalog Can Teach You about Website Copywriting, www.marketingwords.com 
Display & Contextual Advertising
- Facebook’s New Layout Changes Ad Space, www.dreamsystemsmedia.com 
- Some Advertisers Are Paying Up To $10 Per Follow On Twitter, www.mediabistro.com 
Domaining
- Go Daddy not liable for cybersquatting, US court rules, The Register 
Email Marketing
- 15 Tenets of Proper Email Marketing Etiquette, blog.hubspot.com 
- Trigger Happy: Why emails are the magic bullets of marketing automation and shopping cart recovery, sherpablog.marketingsherpa.com 
General Internet Marketing
- Digital marketing statistics, www.smartinsights.com 
Internet Marketing Industry
Local Marketing
- Foursquare mounts their biggest challenge to Yelp by bringing Explore to the web, aboutfoursquare.com 
Mobile Marketing
- Apple and Amazon outrank eBay and Best Buy in holiday mobile satisfaction survey, VentureBeat 
- I keep forgetting to use your app, www.gabrielweinberg.com 
Search Marketing
- Better page titles in search results, googlewebmastercentral.blogspot.com 
Social Media
- Bringing Facebook Comments to Mobile, www.facebook.com 
- Google+ Now Gets A Full Banana – Canonical Support, andybeard.eu 
- 20 Google Plus Brand Page Design Ideas From Google, www.hobo-web.co.uk 
- Facebook Gives Politico Deep Access to Users’ Political Sentiments, allthingsd.com 
- How to Create a Social Media Editorial Calendar, searchenginewatch.com 
- Listen to Music With Your Friends, blog.facebook.com 
- Sharing on Social Networks – How Often is Too Often?, socialmediatoday.com 
- The Hierarchy of Contagiousness, www.briansolis.com 








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