Here’s our daily recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.
From Marketing Land:
It’s only been a few hours since Google announced “Search, Plus Your World”, a deeper integration of content from two of its own products — Google+ and Picasa — into Google’s main search results. And one of Google’s major competitors in the social space is already speaking out against it. In a statement sent a […]
Google will be releasing a Google maps oriented game for Google+ in February. The preview features some fun music, and looks similar to the old Marble Madness game – except played on a Google Map: The game features some slick graphics that mimic the new Google maps site. The updated site uses elegant HTML5 and […]
Google+, Google’s six-month-old social network, is getting a huge push with today’s announcement of “Search, Plus Your World” – a dramatic change to Google’s search results. With “Search, Plus Your World” (let’s call it SPYW going forward), Google will begin polling more content from Google+ (and photos from Picasa) into its main search results: content […]
Yesterday US carrier Sprint announced that the Samsung Galaxy Nexus was coming to its network — with Google Wallet: Galaxy Nexus will also be Sprint’s second smartphone enabled with NFC supporting Google Wallet, enabling the phone to be used like a wallet to make safe, secure purchases at hundreds of thousands of participating retailers. Verizon, […]
Some numbers released yesterday by NPD Group suggested that the iPhone was regaining some of the market share it had recently lost to Android. According to the firm’s data, Q4 US smartphone sales look like the following: NPD also said that iPhone incarnations constituted the top three devices sold in Q4, followed by Samsung and […]
Today Twitter announced they will be releasing an Verified Account data to partner companies that will disperse handles, Tweets and metadata to media and content services. This will allow Twitter content from musicians, actors and celebrities to accompany related media. Three different partners have been selected for this pilot program, The Echo Next, Gracenote and Rovi. The Echo Nest […]
In a bid to expand its services, email deliverability firm Return Path has acquired OtherInbox, a start-up that helps consumers manage their communications with etailers and other bulk senders by organizing and filtering their messages — an aim similar to Gmail’s priority inbox feature. Financial terms were not disclosed. OtherInbox’s founder and CEO, Joshua Baer, will […]
Amazon has agreed to begin collecting sales tax in Indiana, marking a rare win both for affiliates and U.S. states. The company and state announced the agreement Monday, a deal that requires Amazon to collect sales tax on internet purchases on January 1, 2014 — or 90 days after any federal legislation on internet sales […]
If you were expecting big news from Microsoft CEO Steve Ballmer’s final CES keynote, forget it. “Windows Store” for applications is coming in February. Aside from that, his conversation-style keynote with Ryan Seacrest was more a recap than a big look forward. “In 2012, what’s next? Metro, Metro, Metro, and, of course, Windows, Windows, Windows,” […]
Members of the U.S. House of Representatives will conduct a hearing later this month to discuss the issues that the controversial Stop Online Piracy Act (SOPA) (and similar legislation) is trying to address. Rep. Darrell Issa of California, Chairman of the House’s Committee on Oversight and Government Reform, announced the hearing today. On January 18th, […]
Recent Headlines From Search Engine Land, Our Sister Site Dedicated To Search News & Information:
Online Marketing News From Around The Web:
Applications & Portals
Mozilla to build slow-paced Firefox for conservative users, news.cnet.com
Business Issues
Tim Cook’s Total Compensation For 2011 Is Almost $400 Million, www.businessinsider.com
Glam Media Will Test Appetite for Digital-Media IPOs, adage.com
Lawmakers accuse Facebook of ducking questions on its privacy practices, thehill.com
Twitter Seeks Political Sales Execs in Washington, D.C., ClickZ
Yahoo Names Brian Silver as Chief of Right Media Exchange, Ad Age
Content Marketing
Five tips for YouTube promoted video campaigns, econsultancy.com
How to Use Content to Engage & Convert New Customers: A Case Study, www.contentmarketinginstitute.com
Conversion Optimization
The Anatomy of Conversion-Optimized ‘Thank You’ Pages, blog.hubspot.com
Copywriting, Design & Usability
Google Maps: Designing the Modern Atlas, www.core77.com
The 2nd Most Important Element in Copywriting, www.copyblogger.com
What I Learned From Reviewing 45+ Websites (Are You Making The Same Mistakes?), ConversionXL
Display & Contextual Advertising
General Internet Marketing
Website Marketing Management – 5 Tips for Effective Everyday Website Monitoring, www.verticalmeasures.com
Local Marketing
[Infographic] A Brief History of Google Places, www.davidmihm.com
Mobile Marketing
Other Items
The Google Gospel of Speed, www.thinkwithgoogle.com
Reputation Management
How to Destroy Your Online Reputation in 3 Days or Less, dailyseotip.com
Search Marketing
After the SEO Audit: When SEO Gets Strangled, outspokenmedia.com
Official Google Blog: Search, plus Your World, googleblog.blogspot.com
Social’s Impact on Search – It’s All About Content, socialtimes.com
Social Media
How Businesses Are Using Pinterest, Read/Write Web
Is It Time to Use Klout/Kred Scores as Part of the Hiring Process?, www.ere.net
Twitter Photo-Sharing Grew 421% in 2011, allthingsd.com
2012 Olympic Organizers Limit Facebook Use, www.allfacebook.com
ALERT: Former Facebook Engineer Reveals 30 Bugs, www.allfacebook.com
Are Social Media Campaigns Worth It?, Social Media Today
Ikea assembles its own photo-based social network, www.ragan.com
Most Consumers Still Don’t Talk About Brands on Social Sites, www.emarketer.com
Myspace Plans "Over The Top" Web TV Service, allthingsd.com
Myspace reinvents itself as an “entertainment experience,” with help from Panasonic and Justin Timberlake, VentureBeat
Social Brand to Social Business, alisterpaine.com
Social media not your thing? Could hurt your job search, www.newsday.com
Suddenly, Google Is Winning the Online Identity Race, Read/Write Web
The New Social Restaurant: A Miami Story, www.clickz.com
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