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Marketing Day: Instagram Purges Fake Accounts, Top 10 Most Tweeted TV Shows & IAB Online Ad Rev

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.

From Marketing Land:

  1. Ingenious Stunt Tricks Real Pets With TV Pets What’s more fun that a cat video, a dog video, or even a parakeet video? A video featuring all three, that’s what! Electronics brand LG created just that to tout the brand’s new 4K TV. The brand filmed clips featuring animals against various backgrounds that would match the backgrounds of the settings in which they’d later place the […]

  2. Instagram’s Fake Account Purge Mostly Spares Top Brands Popular accounts lose millions of followers in “Instagram Rapture,” but no top brand account loses more than 5% of its roster.

  3. Special Report: Will People Ever Buy Through Social Media? While Twitter and Facebook continue their in-feed Buy button tests, Pinterest and Instagram show promise as places where people are more motivated to make purchases.

  4. 10 Things That SEOs & Developers Need To Know In Order To Work Successfully Together In order to have a successful website, you need a lot of things. For purposes of this article, I’m only going to discuss two of these: Development: Making the website. This is what developers do. Optimization: Making the website get found. This is what the SEOs do. For a website to reach its full potential, the […]

  5. Top 10 Tweeted TV Shows In 2014: “The Walking Dead” No. 1, But “The Voice” Sets Single-Episode Record Generating 310,000 tweets in the span of one-minute, “The Voice” set the record for most-Tweeted series minute of 2014.

  6. IAB: Online Q3 Ad Revenues Reach Historic High Of $12.4 Billion Yesterday the IAB released an interim report saying that US online advertising reached an historic high of $12.4 billion for Q3. Ad revenues in the first half of 2013 totaled roughly $23 billion. It’s likely that Q4 online advertising will come in around $14 billion. If so that would mean the full year 2014 would […]

  7. The Death Of The Keyword (As We Know It) Google is changing the way it thinks about keywords. Search is no longer about the phrase you type into a box; it’s about creating a natural conversation with the user. Google is doing that by modifying the search query based on the entire “conversation,” and most importantly, it is doing that across all your devices. […]

Recent Headlines From Search Engine Land, Our Sister Site Dedicated To Search News & Information:

Online Marketing News From Around The Web:

Blogs & Blogging

Business Issues

Content Marketing

Conversion Optimization

Copywriting, Design & Usability

Domaining

E-Commerce

Email Marketing

General Internet Marketing

Internet Marketing Industry

Mobile/Local Marketing

Social Media

  1. Bustle CEO: ‘Facebook will come crashing down for publishers.’, digiday.com

  2. Facebook Launches Separate “Stickered” For Messenger App, techcrunch.com

  3. Facebook vs. LinkedIn for professionals, www.insidefacebook.com

  4. Facebook’s Stock Has Destroyed #Twitter’s in 2014, www.mediabistro.com

  5. Facebook’s Popularity Among Teens Dips Again, BusinessWeek

  6. Hashtags Explained: The Complete Guide to Hashtags, www.takeflyte.com

  7. Here’s How Best Buy Could’ve Avoided Their “Serial” Twitter Gaffe, contently.com

  8. How To Grow Your Following And Increase Engagement In 2015, blog.zogdigital.com

  9. Instagram Is Now Worth $35 Billion, techcrunch.com

  10. Josh Emert on Why Digital Marketers Should Care About Facebook Ads Management, www.silverpop.com

  11. LinkedIn Reveals Most Engaged U.S. Marketers of 2014, LinkedIn

  12. Retailers speed up their replies to shoppers’ complaints on Twitter, www.internetretailer.com

  13. The 10 Most Loved Brands on Social Media, www.mediabistro.com

  14. The Coming Convergence of Social Media and Customer Experience, www.convinceandconvert.com

  15. The Facebook and Google Duopoly, relevance.com

  16. The Paid Social Distribution Playbook, contently.com

  17. Top 10 Important Things You Probably Didn’t Know About Social Media, www.blogherald.com

  18. Top Social Media News of 2014, blog.hootsuite.com

  19. Twitter Ventures into Ad Sales in Russia, adage.com

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