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Writer's pictureFahad H
Jan 30, 20154 min read

Marketing Day: #HashtagBowl Live Blog Preview, Imgur’s GIF Tool & Native Ad Budgets

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.

From Marketing Land:

  1. Preview: The Marketing Land #HashtagBowl Live Blog With Guest Digital Luminaries Here’s what you can expect when you tune in Sunday to our live coverage of the Super Bowl ads and more.

  2. Facebook Is Using Humans To Improve News Feed Quality In a sign that the algorithm is not enough, Facebook has put together a team of 600 people to interact with Facebook and then answer detailed questions about their experience and preferences.

  3. Help Wanted: We’re Hiring An Associate Features Editor Applications are now being accepted for a new, full-time position on our growing editorial team!

  4. Google AdX, OpenX & Rubicon Project Remain Top-Rated Programmatic Sellers Casale Media is out, LinkedIn is in the top 20 on Pixalate’s January Seller Trust Index.

  5. Visa To Highlight Future Of Online Payment During Super Bowl With First ‘Shoppable Halftime Show’ The financial services company seeks to highlight the ease of purchasing with Visa Checkout.

  6. Imgur Tool Simplifies The Process Animating Videos Into Gifs A new tool from media hosting powerhouse Imgur makes the creation of animated GIFs unbelievable easy.

  7. Native Advertising Budgets Will Rise In 2015, Say Marketers Still, most marketers devoted just up to 5 percent of their budgets last year to native ads.

  8. Web Searcher Experience: Is Delight Overrated? We hear talk about “delighting” your website visitors, but what role should this factor play in your planning? Contributor Shari Thurow weighs in.

  9. Facebook Will Be Used More Than Twitter During Super Bowl [Survey] Online survey by Salesforce Marketing Cloud’s found that 66% plan to use Facebook on their second screen on game day, compared to 56% for Twitter.

Recent Headlines From Search Engine Land, Our Sister Site Dedicated To Search News & Information:

Online Marketing News From Around The Web:

Analytics

Blogs & Blogging

Business Issues

Content Marketing

Conversion Optimization

Copywriting, Design & Usability

Domaining

E-Commerce

Email Marketing

General Internet Marketing

Internet Marketing Industry

Mobile/Local Marketing

Social Media

  1. Kafka at LinkedIn: Current and Future, engineering.linkedin.com

  2. 3 Tips for Incorporating Data Into Your Social Media Strategy, www.semrush.com

  3. 37% of Female Fans Will Tweet About Super Bowl Ads, www.adweek.com

  4. 5 Key Facebook Marketing Trends For 2015, heidicohen.com

  5. 5 Social Planning Mistakes That Marketers Make, simplymeasured.com

  6. 5 Tips for Writing Promoted Tweets That Drive Conversions, blog.hootsuite.com

  7. 6 Steps To Start Your Social Media Campaign, www.searchenginepeople.com

  8. 8 Common Facebook Mistakes Social Media Managers Need To Avoid, blog.hootsuite.com

  9. Are You Ready for the “Geosocial” Revolution?, streetfightmag.com

  10. Jack Dorsey really, really approves of Dick Costolo as Twitter CEO, qz.com

  11. Let Your Humanity Shine in Social Media, www.convinceandconvert.com

  12. Making Pinterest – A look behind search guides, engineering.pinterest.com

  13. Pre-Released Super Bowl Ads Draw Attention on Twitter, simplymeasured.com

  14. Reddit complied with 64% of U.S. govt. data requests in 2014, according to its first transparency report, VentureBeat

  15. Victoria’s Secret sharpens social targeting, chats up Cosmopolitan fans on Snapchat, www.mobilecommercedaily.com

  16. Vine Introduces Vine Kids, techcrunch.com

  17. What $4.5 Million Could Buy If Spent on Social Ads Instead of Super Bowl Spots, www.adweek.com

  18. Which NFL Teams Are Winning (and Losing) on Twitter?, www.marketingprofs.com

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