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Marketing Day: #GirlsWhoCode, Email Marketing & Virtual Reality For Small Business

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Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.

From Marketing Land:

  1. 5 Ways To Crawl A Staging Server Before Important Site Changes Go Live (To Save SEO) Feb 15, 2016 by Glenn Gabe You can uncover many potential SEO problems with a thorough crawl of the staging environment, but what if it’s not readily accessible? Columnist Glenn Gabe shares some tips.

  2. The Quiet, Smart Growth Of #GirlsWhoCode Feb 15, 2016 by Chris Kerns Columnist Chris Kerns takes a look at how the nonprofit is quietly becoming a game changer — and why focusing on the right numbers is key to measuring your own success.

  3. Why Email Is Key To Maximizing Owned Media (And Assets) In Digital Marketing Feb 15, 2016 by Jose Cebrian Looking to step up your addressable marketing strategy? Columnist Jose Cebrian explains why first and foremost you need to to ask for an email address at every customer touch point.

  4. What’s The Reality Of Virtual Reality For Small Business? Feb 15, 2016 by Chris Marentis Virtual reality is gaining momentum, but what are the applications for small business marketers? Contributor Chris Marentis explores.

  5. Making The Most Of Social Media, Even When It’s Not Driving Sales Feb 15, 2016 by Jordan Elkind Are your social channels failing to drum up big sales? You’re not alone. Columnist Jordan Elkind offers up some tips to help you maximize your return on social media.

  6. Special Marketing Land Coverage: Welcome To Martech Madness! Feb 15, 2016 by Matt McGee Beginning today, Marketing Land brings you a full month of special coverage of all things martech.

Recent Headlines From Search Engine Land, Our Sister Site Dedicated To Search News & Information:

Online Marketing News From Around The Web:

Affiliate Marketing

Blogs & Blogging

Business Issues

Content Marketing

Conversion Optimization

Copywriting, Design & Usability

Domaining

E-Commerce

Email Marketing

General Internet Marketing

Internet Marketing Industry

MarTech

Mobile/Local Marketing

Reputation Management

Social Media

  1. 11 Facebook Tips, Tricks and Facts You Probably Don’t Already Know, blog.bufferapp.com

  2. 2016’s Biggest Social Advertising Trends, contently.com

  3. 3 Things Every Social Marketer Needs to Know in 2016, www.socialbakers.com

  4. 3 Ways to Advertise on Twitter, www.socialmediaexaminer.com

  5. 3 Ways to Make More of Your Instagram Content, www.internetmarketingninjas.com

  6. 4 Ways to Optimize Your Facebook Ads, www.socialmediaexaminer.com

  7. Facebook Adds New Tool to Fight Terror: Counter Speech, Wall Street Journal

  8. Facebook Free Basics: Not Free At all, om.co

  9. Facebook Page Insights Explained, www.searchenginejournal.com

  10. How social media can help in a crisis, www.branded3.com

  11. How to Optimize Your Social Media Posts for Search Engines, www.jeffbullas.com

  12. Instagram and Pinterest are killing Gap, Abercrombie, and J. Crew, venturebeat.com

  13. Is Snapchat On The Verge Of Its “Facebook Moment”?, adexchanger.com

  14. Teenagers Are Much Better At Snapchat Than You, www.buzzfeed.com

  15. The Twitter Cold War, www.blogherald.com

  16. Twitter’s Crossroads: To Be “Live” But Easily Accessible, www.adweek.com

  17. Why Twitter keeps getting cozier with Google to improve its ad reach, digiday.com

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