Here’s our daily recap of what happened in online marketing today, as reported on Marketing Land and other places across the Web.
From Marketing Land:
Marketing Biz: B2B Ad Targeting, Elasticsearch & ID Card Checkout This week in marketing was short on drama and long on the future. We saw innovative search applications, new ad targeting capabilities and identity advances. This is … Marketing Biz. Elasticsearch Closes $24M Series B Round and Exceeds Two Million Downloads Milestone Elasticsearch is on a mission to organize data and make it easily accessible. […]
Sprint Beats Verizon As US Carrier With Most Samsung Galaxy S3 Web Traffic Samsung has sold more than 20 million Galaxy S3 handsets to date around the world. Accordingly, the Galaxy S3 is the most popular Android handset and has eclipsed all other Android phones in the market. That’s in part because of Samsung’s aggressive, multi-million dollar global advertising campaign for the device. It’s a very nice phone […]
Facebook Confesses: Our Page Analytics Have Been Screwed Up, Fix In Progress Facebook is notifying Page owners that a bug in its analytics system has affected both the reach and impressions data that’s been showing in Page Insights — and it impacts both paid and organic numbers. Logged-in Page owners should see an alert at the top of their Page the next time they visit, which points […]
Google Glass – The “Rear-View Mirror For Your Eyes” – To Sell For Under $1,500 Later This Year Can you feel the frenzy building over Google Glass, the smartglasses that Google announced last year? Earlier this week, the company invited non-developers to pitch why they should get a pair. Today, over at The Verge, news they’ll be for sale later this year for less than $1,500, along with an in-depth look at the spectacles in […]
Who’s More Excited Than Google About Glass? Facebook. Among the things you might never have expected to hear: Google’s Sergey Brin helping Facebook’s Mark Zuckerberg try on a pair of Google Glass glasses. That happened yesterday, as Zuckerberg expressed that he couldn’t wait to get a pair of his own. The surprising encounter happened thanks to the recent Life Sciences Breakthrough prize. The project was founded […]
Bloggers Take Heed: Affiliate Marketing Keeps You In The Driver’s Seat Those of us who have been in the affiliate space for a while know that the industry is predicted to grow to $4.5 billion by 2016. Meanwhile, did you know that there continues to be a steady rise in the amount of active bloggers? According to Nielsen data, there are 6.7 million people publishing blogs […]
Amid Recent High-End Hacks Twitter Beefs Up Security With DMARC Technology If you manage a Twitter account, you likely know the endless phishing attacks that come with the territory. Twitter has long been the target of various scammers who do their darnedest to make their email appear to be official Twitter messages. Well earlier this month Twitter began using a new technology, DMARC (Domain-based Message Authentication, Reporting and […]
Recent Headlines From Search Engine Land, Our Sister Site Dedicated To Search News & Information:
After Penalizing Interflora & UK Newspapers, Google Warns Against Advertorials
SMX Toronto Keynote: Social Proof, SEO & Influence Marketing
Search In Pics: Google Drive Latte, Google/Bing Traitor Cake & Google Cushions
Google Dishes Out PageRank Penalties To UK Newspaper Web Sites For Selling Links
How To Use Regression Analysis To Estimate Incremental Revenue Opportunities
What’s the economic impact of SEM Services? Webcast, Thurs. Feb. 28
These Five Websites Captured 20% Of All Search Result Clicks
Wisconsin State Court OKs Bidding On Trademarks In Paid Search
Google Switches To Paid Shopping Results In 11 New Countries
Online Marketing News From Around The Web:
Affiliate Marketing
Analytics
Providing Metrics in a (Not Provided) World, www.advancedwebranking.com
Through The Marketer’s Microscope: Big Data In 2013, Search Marketing Standard
Blogs & Blogging
Exclusive: Tumblr Gets Into Music Discovery, www.billboard.com
Why the demise of Posterous means for the future of blogging, www.arikhanson.com
Business Issues
Director Of Product Blake Ross Leaving Facebook, TechCrunch
Google Is Making Moves To Seriously Disrupt Groupon, Business Insider
Toxic Vapors Seeping Up From Underneath Google Buildings, sanfrancisco.cbslocal.com
Yahoo CEO Mayer Now Requiring Remote Employees to Not Be (Remote), All Things D
Content Marketing
7 tips to create a social media content calendar, www.ragan.com
Learn Tips for Inspired Content Marketing from the Australians, contentmarketinginstitute.com
Video Viewing via Mobile Surging; Apple Dominates, MarketingProfs
Copywriting, Design & Usability
Three Ways a Mobile Responsive Website Beats Using a Separate Mobile Site, www.copyblogger.com
Display & Contextual Advertising
What Online Ads Really Cost, www.digiday.com
General Internet Marketing
Your Guide to Creating a Successful Small Business Website, blog.sitefox.com
Internet Marketing Industry
A Year in Review: How HubSpot Grew by 82% in 2012, blog.hubspot.com
Mobile/Local Marketing
Why Big Brands Fell Out of Love with Check-Ins, www.digiday.com
Zappos Takes a Close Look at Consumers’ Mcommerce Patterns, eMarketer
Other Items
Apps That Might Make You Want to Switch to Android, Wall Street Journal
Google I/O registration begins March 13th at 7am PST, requires Google+ and Google Wallet accounts, thenextweb.com
Quest for the Digital Fountain of Youth Awakens “After Life Technology”, www.web-strategist.com
Zendesk Security Breach Affects Twitter, Tumblr and Pinterest, Wired
Social Media
Facebook updates its iOS app to allow users to call friends for free within the US and Canada, thenextweb.com
Providing Great Customer Service On Facebook, seopalbg.com
The Ultimate History of Facebook – The “Behind The Scene” story of Mark Zuckenberg’s Facebook, www.mylife.com
Watch the #Oscars with the stars, Official Twitter Blog
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