Marketing Day: February 22, 2012

Here’s our daily recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.

From Marketing Land:

1. Google Shutting Down Hosted AdSense For Domains Program

Google is emailing participants in its hosted AdSense for Domains (AFD) today to inform them that the sometimes-controversial program is headed for closure in mid-April. The change will only affect domains that Google hosted. “After evaluating the benefits of our partner network, we’ve decided to retire the Hosted domains product within AdSense,” Google wrote in […]

1. Report: New Facebook Premium Ads Arriving Next Week

“Anything you can do on your Page, you can do in ads.” That seems to be the primary slogan/message for a set of new Premium Ads that Facebook will reportedly announce next week — likely at its fMC Marketing Conference on February 29th. On GigaOm this afternoon, Peter Corbett of iStrategyLabs posted a PDF and […]

1. Overhauled Look & Enhanced Features Coming To Flickr Next Week

Last month, Flickr announced they were dropping a handful of features. Earlier this month Flickr laid off 12% of its entire staff. Now BetaBeat is reporting that Flickr is undergoing a dramatic transformation that will be rolled out next week. The excessive whitespace, small photos and excessive clicks will be replaced by larger photos assembled […]

Recent Headlines From Search Engine Land, Our Sister Site Dedicated To Search News & Information:

1. Bing Linked Pages: Better People Search Results

2. Want Quick Money? Improve Your Shopping Cart!

3. 7 Steps To Achieving Nirvana By Using A Media Plan

4. Google Recommending New Video Schema.org Markup

5. Google Wave Logo For 155th Birthday Of Heinrich Rudolf Hertz

6. 5 Critical B2B SEO Initiatives, In Addition To Developing A Google+ Page For Business

7. Geek Chic: Augmented Reality Google Glasses To Go On Sale This Year

8. SearchWeek: February 20, 2012

9. Google Offers Flight Search To Go

Online Marketing News From Around The Web:

Affiliate Marketing

1. Finding the Time to Get Started with Affiliate Marketing, www.sugarrae.com

2. Learn the Latest Trends for Selling Through Affiliates, at #AMDays, Small Business Trends

Analytics

1. Setting Up Actionable SEO Dashboards in the New Google Analytics, www.seobook.com

2. Track & Segment Your Way to More Accurate Bounce Rates, searchenginewatch.com

Blogs & Blogging

1. How to NEVER Run Out of Blog Topics and Ideas Ever Again, www.thesaleslion.com

2. Newsflash: We All Have the Attention Spans of a Gnat, So Blog About That Topic Again!, www.mackcollier.com

3. Why Every Business Blog Needs Evergreen Content, blog.hubspot.com

Business Issues

1. White House to hold online privacy meeting, www.politico.com

2. Apple confirms plans for ‘green’ data center in Oregon, www.appleinsider.com

3. Google Patent Clearly Eying the Desktop Market for Android, www.patentlyapple.com

4. Google Seeks Approval for Kansas City Video Service, Wall Street Journal

5. Google: Please Don’t Kill Video on the Web, blogs.technet.com

6. Mozilla to challenge big players in mobile web, Mercury News

Conversion Optimization

1. 20 Landing Page Designs Get Picked Apart & Analyzed for Conversion, unbounce.com

2. 4 Tips For Getting More Site Conversions, Small Business Trends

3. Identifying Conversion Problems from the Product Page, www.practicalecommerce.com

Copywriting, Design & Usability

1. Finger-Friendly Design: Ideal Mobile Touch Target Sizes, uxmovement.com

2. So You Think Your Changes Will Help Your Customer? Prove It!, Search Engine Guide

3. User Experience The Don Draper Way, www.fastcompany.com

Display & Contextual Advertising

1. Facebook Targeting Alert! Gaming the Grid with Power Editor? OMG, RLY?!, AIM Clear Blog

2. Google Seen Poised To Overtake Facebook In Display Ads, Wall Street Journal

Domaining

1. Google goes after YouTube typo domains that it didn’t win in a previous dispute, fusible.com

General Internet Marketing

1. In Digital Shift Ad Dollars ‘Evaporate’, www.screenwerk.com

2. Personalization and Your Ideal Customer, Jeff Korhan

Local Marketing

1. The Local Search Ecosystem in 2012, www.davidmihm.com

Mobile Marketing

1. Capture Them On The Go! Mobile Campaigns for E-Commerce, PPC Hero

Other Items

1. Firefox Data Visualization Shows You How Dumb Your Passwords Are, www.readwriteweb.com

Search Marketing

1. How to Choose an SEO Company: Ignore Top SEO Lists, Outspoken Media

Social Media

1. Drilling Down: How Businesses Use Google+, New York Times

2. The Bro’s Guide to Pinterest, www.blueglass.com

3. 10 Ways to Deal With Upset Customers Using Social Media, www.socialmediaexaminer.com

4. 13 Tools to Simplify Your Social Media Marketing, www.socialmediaexaminer.com

5. Bahh! How Do We Solve Social Media ROI Measurement Holes?, contently.com

6. Facebook seeks to improve iOS app discovery, Inside Facebook

7. Promote Content With Credits, www.quora.com

8. Social Business: Far Beyond The Like, www.brasstackthinking.com

9. The Key to Social Media Success is Understanding Your Audience, Online Marketing Blog

10. The Simplified Guide to Social Media for Small Businesses, www.blogtyrant.com

11. What the Hell is a ‘Social Business’ and Why Should You Care?, www.mackcollier.com