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Marketing Day: Facebook Tests Siri-Like Personal Assistant, Marketing Insights From Top CMOs &

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the Web.

From Marketing Land:

  1. Organic Trade Group Rallies Members & Supporters For “Myth-Busting” Social Media #OrganicFestival Brands like Organic Valley, Taste of Nature, Honest Tea and Amy’s Kitchen are joining the OTA in saturating social media with organic information in September.

  2. Facebook Is Testing M, A Siri-Like Personal Assistant Within Messenger New service will use artificial intelligence to make recommendations and even complete tasks for users of Messenger.

  3. 7 Tips To Get The Most Out Of Survey Emails So many survey recruitment emails seem to be sent on autopilot, without any thought of creativity or user engagement. Contributor Andrew King has suggestions to help you wake up your survey request emails — and improve your response rates.

  4. A CMO’s View: Top Marketers From The World’s Biggest Brands Share Insights On Mobile, Video & More CMOs from brands like AOL, Taco Bell and Heineken list their top three rules on a variety of digital marketing tactics.

  5. Succeeding In Mobile Advertising: The Journey Begins With all eyes on mobile, columnist Rob Rasko shares what he’s learned about mobile vs. desktop ad effectiveness and what works best for mobile advertising creative.

  6. Last Chance: SMX East Rates Increase Saturday – Register Now! Early Bird rates for SMX East expire this Saturday, August 29. Register now! Join us September 29–October 1 in New York City for: Innovative sessions covering the latest paid search and SEO developments.

  7. The 25% Rule For Reporting And Why It Matters Are you spending too much time on reporting? Columnist Matt Umbro examines three techniques to help you improve your reporting efficiency.

  8. Here’s Why Those Snapchat Snapcode “Ghosts” Are Invading Twitter Profiles The ghosts you’re seeing on Twitter are real! See how accounts on Twitter are using them to build their Snapchat followings.

  9. Moasis: Location Is The Key To Mobile Ad Relevance And Personalization Mobile advertising platform Moasis believes that location is the key to delivering more personalized and relevant advertising — not simply a way to capture the attention of nearby smartphone owners.

Recent Headlines From Search Engine Land, Our Sister Site Dedicated To Search News & Information:

Online Marketing News From Around The Web:

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Social Media

  1. Google+’s Version of Edgerank; How Content is shared based upon Social Interactions, SEO By The Sea

  2. 11 Pinterest Marketing Growth Hacks That Work For Every Business, blog.tailwindapp.com

  3. 5 Social Media Mobile Apps That Make Your Life Easy, www.jeffbullas.com

  4. How to Achieve Explosive Growth on Pinterest, blog.bufferapp.com

  5. How to Sync Your Website and Social Media Efforts, smallbiztrends.com

  6. How to Tell Stories With Facebook and Instagram Carousel Ads, www.socialmediaexaminer.com

  7. Snapchat Names Former Mattel Executive Drew Vollero Its Finance Chief, www.wsj.com

  8. Three New Publishers Go All In On Snapchat Discover, www.adweek.com

  9. Top 4 Mistakes Marketers Make on Twitter, blog.marketo.com

  10. Twitter Adds Hearts to Their New Mobile UI Test, www.thesempost.com

  11. Twitter Adds Notifications for Direct Messages on Google Chrome?, www.adweek.com

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