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Writer's pictureFahad H
Nov 24, 20144 min read

Marketing Day: Denny’s Social Reactions To Real-Time Events, Facebook’s “Grapevine

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.

From Marketing Land:

  1. UNICEF Launches #IMAGINE Campaign With Interactive App UNICEF presented their new #IMAGINE initiative to the UN General Assembly this past Monday on the 25th anniversary of the Convention on the Rights of Children. The campaign aims to call attention to the plight of children around the world who lack basic human rights. The centerpiece of the campaign is a video created by Emmy award-winning director/producer, Michael […]

  2. 4 Google Chrome Extensions For Digital Marketers Hey digital marketers, do you use Google Chrome? Then check out contributor Steve Olenski’s list of useful Chrome extensions.

  3. How Coke & Denny’s React To Real-Time Events On Social Media How are some of the world’s largest companies doing real-time marketing? Contributor Mark Traphagen summarizes tidbits from SMX Social Media Marketing.

  4. Think Cross-Channel For Your Holiday Paid Search Campaign You’ve got your holiday SEM strategy all laid out, but are you thinking cross-channel? Columnist Kohki Yamaguchi provides a guide for taking that next step.

  5. Select Facebook Advertisers Gain Access To New ‘Grapevine’ Insights Program A new tool in the Facebook ad repertoire may act as a real-time focus group of its 1.35 billion users. According to AdWeek, this new platform, dubbed ‘Grapevine’, is available only to high end advertisers. ‘Grapevine’, will help give context to topics and ads so that brands can better customize their messaging. According to Facebook […]

Recent Headlines From Search Engine Land, Our Sister Site Dedicated To Search News & Information:

Online Marketing News From Around The Web:

Analytics

Blogs & Blogging

Business Issues

Content Marketing

Conversion Optimization

Copywriting, Design & Usability

Domaining

E-Commerce

Email Marketing

General Internet Marketing

Mobile/Local Marketing

Social Media

  1. 20 Killer Brand Strategies On Pinterest, smallbiztrends.com

  2. 20 Magicable Takeaways From 5 Social Media Marketing Case Studies, www.toprankblog.com

  3. 4 Instagram Tools for Scheduling Instagram Updates, www.socialmediaexaminer.com

  4. 5 Tried-and-True Tactics for Collecting Leads on LinkedIn, unbounce.com

  5. 7 Images to Tweet for Better Engagement, www.mediabistro.com

  6. A Guide to Twitter Chats, www.razorsocial.com

  7. Amazon boosts social prowess with Snapchat, Instagram, but more needed, www.mobilecommercedaily.com

  8. Engagement vs Volume: Questioning Facebook and Twitter Traffic, www.ryanhanley.com

  9. GoPro’s Andrew Shipp: Create Amazing Social Media Content Now, smallbiztrends.com

  10. Harmony, Intent & Facebook Landing Pages, www.ppchero.com

  11. How a Facebook Page Grew Their Organic Reach 219% in 30 Days, www.searchenginejournal.com

  12. How to Amplify Your Instagram Content to Boost Your Business’s Visibility, www.firepolemarketing.com

  13. How To Be More Effective At Social Media Marketing in 2015, www.searchenginejournal.com

  14. How-To For Retailers: Maximizing Facebook Engagement With Images, blog.zogdigital.com

  15. How will Facebook ad costs fluctuate this holiday season?, www.insidefacebook.com

  16. Samsung Debuts New Snapchat Ad Type at American Music Awards, adage.com

  17. Twitter Benchmark Data From 100 Top Brands, www.marketingprofs.com

  18. What the Upcoming Facebook Changes Mean to You: Industry Experts Weigh In, thepma.org

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