Apr 26, 20123 min read

Marketing Day: April 26, 2012

Here’s our daily recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.

From Marketing Land:

Twitter Releases New Push Notification Enabled iPhone & Android Apps

Better notifications, easier discover and simpler search is coming to a smart phone near you. Today Twitter is launching official new versions of their iPhone & Android apps. The goal of the new apps? To make it easier to understand what’s happening on Twitter. The new features for each app include: Discover Tab The discover tab […]

Study: Digital Content Marketing Spend Reached Nearly $16.6B In 2011

Companies’ spend on online content marketing grew to nearly $16.6 billion last year, with video showing the strongest growth of all media measured. These stats come courtesy of a new study conducted by the Custom Content Council and ContentWise which was released this week. Survey trends reveal that online content marketing is likely to surpass […]

Last Call: Please Take Marketing Land’s Reader Survey, Chance to Win Ticket to SMX Advanced

We’ve got a special request of our Marketing Land visitors and Marketing Day newsletter readers. Take our 2-minute audience survey! Please? If helping us keep the lights on isn’t enough of an incentive, we’ll include a chance to win a ticket to SMX Advanced in Seattle June 5-6. Programmed by our sister site Search Engine […]

Google “Read Data” Offer Rare Look Inside World Of Android, Mobile Ad Revenues

Yesterday The Verge published internal Google data about Android and mobile ad revenues. They offer a fascinating window into Google’s projections and expectations for the platform and mobile in general. These data are the first “real numbers” that have been exposed about Android and mobile ad performance at Google — beyond the $2.5 billion “run […]

Does Your Agency Need A “Mobile Lead”?

As a writer and speaker on mobile, there are a few questions I get over and over again. For instance, “Is the iPad a mobile device?” and, “Can’t I just sent tablet users to my desktop site?” Most of these questions are topics of intense debate and few have an easy answer. When it comes to […]

Judge Declares Illinois’ ‘Amazon Tax’ Unconstitutional

In a big victory for affiliate marketers, an Illinois judge has declared that a state law allowing Illinois to collect sales tax on online sales by out-of-state companies — a law sometimes called the “Amazon tax” — is unconstitutional. According to a news release from the Performance Marketing Association (PMA), the judge ruled that having […]