Aug 6, 20145 min read

Marketing Day: Amazon Expands Same Day Delivery Service, New Foursquare App & More

Here’s our daily recap of what happened in online marketing today, as reported on

Marketing Land and other places across the web.

From Marketing Land:

Rapid Growth: Amazon Brings Its Same-Day Delivery Service To 6 More Cities The same-day delivery race is heating up. Today, Amazon announced its Same-Day Delivery is now available in six more cities. The company says more than a million products are now available for same-day delivery to customers in Baltimore, Dallas, Indianapolis, New York City, Philadelphia and Washington DC metro areas. The service is available seven days […]
Wikimedia Foundation Granted Zero Of 304 Content Removal Requests Since 2012 The Wikimedia Foundation, the nonprofit organization behind Wikipedia, released its first ever transparency report today, claiming it had granted zero of the 304 general content removal requests it had received during the past two years. The largest share of Wikimedia’s content removal requests were split between the U.S. (with 54) and Germany (with 50). Wikimedia […]
Twitter Drops Another Hint That E-Commerce Could Be Coming Soon The evidence that Twitter is preparing an in-stream shopping service got another boost this week, when some users noticed a “payment & shipping” line within settings in the company’s Android app. As first reported by The Next Web blog, a number of users posted screen shots showing the setting, while noting that it did nothing […]
Apple, Samsung End Bitter Patent Litigation Outside US Apple and Samsung agreed yesterday to mutually dismiss all their patent lawsuits outside the US. This impacts pending litigation and related matters in roughly eight separate countries. However, the companies are still slugging it out in the U.S. A joint statement issued yesterday said the following: Apple and Samsung have agreed to drop all litigation […]
#KeepItPersonal Western Digital Campaign Promises To Safeguard Private Digital Files The marketing of hard drives and, more recently, cloud storage has largely been a snoozefest. Speeds, feeds, specs, product shots and mundane technobabble about, well, crap that really doesn’t matter. This week, Western Digital is breaking out of that mold. Working with W2O, the hard drive and cloud storage brand is out with #KeepItPersonal, which, […]
Smart User Learning & Accurate Recommendations Highlight The Newly Launched Foursquare App Today, Foursquare users can upgrade to the highly anticipated new Foursquare App. As shown in the previous sneak previews, the new app features high style, and a streamlined look, that could finally make Foursquare a serious Yelp competitor. One of the elements that Foursquare is touting in the new app is the smart learning based […]
Get To Know: Pet360, Inc. EVP & CMO Rose Hamilton Serving as EVP and CMO for Pet360 Inc., Rose Hamilton is responsible for the pet-focused e-commerce company’s consumer engagement strategy, marketplace positioning, overall growth plans, resource allocation and P&L management. The Pet360 network is devoted to providing pet parents the information, products and advice they need to raise happy, healthy pets. Reaching more than 12 […]
Attract, Convert, Retain 2.0 The basic idea of lead generation has been the same thing for quite some time — and rightfully so, because it works. You attract a visitor to your site, convert them into a customer, then retain them for as long as possible (because it is cheaper to keep existing customers than get new ones). Unfortunately, […]
Consumers Reject Lowest Common Denominator Native Ads — And So Should You Not all native advertising is created equal. There is a wide and growing disparity between high-quality examples — those that are in the user’s activity stream, respectful of page content, and integrated with the site experience — and the lowest-common-denominator (LCD), “spots and dots” variety that may be in a feed (but that’s all). This […]
Nielsen Study: Social Media Drives TV Viewers Awareness, Enjoyment Of Programs The jury is still out on how strong an effect social media has on television viewing habits. An NBCUniversal executive made a big splash in April with an emperor-has-no-clothes statement, saying that social did nothing for Winter Olympic ratings but Twitter, Facebook and others beg to differ. This week, Nielsen added more data to the […]
Under Cloudy Skies Facebook Makes Its Pitch To Small Business Earlier today, I attended the FacebookFit small business bootcamp at the company’s Menlo Park headquarters. Informally, I was told there were about 350 business owners in the audience. It was the last of five such events held across the country as part of Facebook’s effort to reach out directly and educate business owners about best […]