It’s now possible to be logged on to multiple accounts on Instagram — but only for some. The company finally recognized that many heavy-duty users, including marketers, want to assert their individuality through visual imagery and share their brand’s marketing messages while on the go.
Previously, it was required either to stay committed to one Instagram profile (normally, that of your employer) or to log out between photo postings. For marketers who are aggressively active on the photo sharing network, it was hardly ideal, making this a heavily requested feature for years.
Currently, the option is only available for some users across both Android and iOS devices. Android users must join the Instagram beta community to gain access to the new feature, which was rolled out in late 2015. iOS users are receiving the rollout slowly, with many randomly stumbling upon the unexpected feature. Still, only a small number of users seem to be reporting multi-account support.
If you have the feature, the option to log on to another account can be found in the options menu (top right corner) and on the bottom of the settings page. Once you’re logged in, you can easily switch between accounts:
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