Google Plus currently has over four hundred million users who are registered of whom a hundred million are active users. Still fairly new in the business, the page of Google Plus may be considered by some people to seem similar to the fan pages of Facebook while others may see it as a cross between Twitter and Facebook. Some use it as a way to market their business while others use it for networking or staying in touch with their friends. No matter how you are using Google Plus, knowing a few things may come in handy in the long run. Here are five tips for Google Plus you can put into effect immediately.
Hangout and Chat One of the best things about Google Plus is that it is easy and quick to interact with others. This is because they make it easy to directly link to someone. Also, it is a great place to chat using their hang out feature. Hangout is a great feature for business owners who want to promote their products. You can share products with your customers and you can also respond to their questions instantly. This will enhance your business and you will get feedback from your network immediately.
Searching for Keywords You can also use Google Plus to do research on your keywords and check what others are saying about you through community interactions. When you do a search, you can get results of your search terms that will show you what users had to say about your query in hangouts, posts and pages. Also, you can do a search on your keywords to see how well your pages rank. If you are not ranking well, keep in mind that Google prefers its community on Google Plus. So, this means that you need to start adding your great content on Google Plus so that you can rank well on the number one search engine on the planet. This technique will help with your SEO and boost your rankings.
Responding to Notifications As a business, you probably check your notifications often but you get busy and forget to respond to them. It is important to respond to all your notifications because it will help you build relationships and keep your Google Plus page active. So, always remember to respond to your notifications. Begin with the first one that arrived and work yourself up to the last one. Thank people who have shared posts with you. When you are mentioned in a comment, make sure to participate. When you are added to a circle, reciprocate and add people in your circles as well.
Checking Ripples Ripples is a great method to check and see who does content sharing. With that information, you can now get to work and start building relationships with them. This will help you down the line when you are doing link building and promoting your business. In addition, you can add URL’s to see the ripple effect. The sky is the limit from this point on and you can track your Ripples posts to see who your top influencers are.
Directly Mention People and Brands Just as you are mentioning your brand and looking for posts, the same thing is being done by other companies. So, take this opportunity to help others by mentioning their brands and in the process you will be building relationships. Mention people who do the same thing as you and make sure to link directly to events, speakers, community members and blog authors. When a person gets notified that their name has been mentioned, they will like this and they may re-share the post which will introduce you to a new audience.
Start utlizing Google Plus for your business using these five techniques and you will see that it will help your business get exposure, build relationships, and build links.
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