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Writer's pictureFahad H

4 Steps to Operationalize Modern Marketing


Figuring out the right balance between work to be done, when it should be prioritized and which limited resources to use, can be one of marketing’s biggest challenges. You’re being asked to get more done and to do it faster, when teams are operating in silos, processes are all over the place, requests are coming in fast and furious and you don’t know how much your team can do without burning people out.

Modern marketing work requires modern workflows, and operationalizing those workflows is critical to be effective and scale your resources with the amount of work you’re expected to do.

Join Mayer Becker, Principal Consultant at Zee Jay Digital, and Cameron Masters, Marketing Strategic Program Manager at Workfront, as they discuss proven methods and strategies to help your team manage digital work processes with greater speed and efficiency.

Register today for 4 Steps to Operationalize Modern Marketing Work produced by MarTech Today and sponsored by Workfront.

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