
As Brands Newsjack #Lebron, Charmin & Cottonelle Shoot For Worst Tweets Ever
Major news can’t spread on Twitter anymore without brands big and small adding their two cents in an attempt to newsjack the situation....

Newsjacking The #WorldCup: Pizza, Burgers … And ‘Your Lucky Panties’?
The 2014 FIFA World Cup, which some predict will be the biggest social media sporting event of all time, had its U.S. kickoff today and...

Newsjacking The #WorldCup: Pizza, Burgers … And ‘Your Lucky Panties’?
The 2014 FIFA World Cup, which some predict will be the biggest social media sporting event of all time, had its U.S. kickoff today and...

Yep, Twitter Was A Real-Time Marketing Circus On Super Bowl Sunday
A really smart guy (cough-ME-cough) recently predicted that Twitter would be a “carnival of brands” trying to newsjack the Super Bowl,...

Yep, Twitter Was A Real-Time Marketing Circus On Super Bowl Sunday
A really smart guy (cough-ME-cough) recently predicted that Twitter would be a “carnival of brands” trying to newsjack the Super Bowl,...

So You Want To Newsjack The Super Bowl? Here Are 6 Rules Brands Can’t Forget
I’m blaming Oreo. When Super Bowl XLVIII kicks off on February 2nd, brands big and small are going to be watching the game like hawks (no...

So You Want To Newsjack The Super Bowl? Here Are 6 Rules Brands Can’t Forget
I’m blaming Oreo. When Super Bowl XLVIII kicks off on February 2nd, brands big and small are going to be watching the game like hawks (no...












