Fahad HJul 17, 20132 min readNeverWet Gets 30-Second TV Ad, But Product’s 5-Minute Demo Is Real Viral SensationCan a simple product demonstration outperform a slick TV commercial? You bet, in the case of Rust-Oleum’s NeverWet, the spray that...
Fahad HJul 17, 20132 min readNeverWet Gets 30-Second TV Ad, But Product’s 5-Minute Demo Is Real Viral SensationCan a simple product demonstration outperform a slick TV commercial? You bet, in the case of Rust-Oleum’s NeverWet, the spray that...