Forget Content Curation, Focus on Original Content in 2012
Brands and media companies have been “curating” content for centuries, but 2011 saw the phrase content curation rise near the top of the...
top of page
Search
Forget Content Curation, Focus on Original Content in 2012
Brands and media companies have been “curating” content for centuries, but 2011 saw the phrase content curation rise near the top of the...
3 Things Content Marketers Can Learn from Howard Stern
Edit your content…then edit some more. When Howard was growing up, he used to perform in front of his family doing impressions....
3 Things Content Marketers Can Learn from Howard Stern
Edit your content…then edit some more. When Howard was growing up, he used to perform in front of his family doing impressions....
Can brand journalists still be journalists? Does it matter?
I participated in a prep call today for our South by Southwest panel called “Debating Brands Roles as Publishers” (Saturday, March 12th,...
Can brand journalists still be journalists? Does it matter?
I participated in a prep call today for our South by Southwest panel called “Debating Brands Roles as Publishers” (Saturday, March 12th,...
Are Brands Ready to Be Media Companies? 4 Steps to Yes
Read an interesting article from MediaPost this morning entitled “Are Media Brands Ready to Be Brands?” The question about whether or not...
Are Brands Ready to Be Media Companies? 4 Steps to Yes
Read an interesting article from MediaPost this morning entitled “Are Media Brands Ready to Be Brands?” The question about whether or not...
bottom of page