Fahad HApr 1, 20131 min readEMarketer: Google Takes Back Top Spot In 2012, Out-Selling Facebook In Digital Display AdsIn last week’s digital display ad earnings report, eMarketer predicts Google will continue to lead Facebook and Yahoo, earning an...
Fahad HApr 1, 20131 min readEMarketer: Google Takes Back Top Spot In 2012, Out-Selling Facebook In Digital Display AdsIn last week’s digital display ad earnings report, eMarketer predicts Google will continue to lead Facebook and Yahoo, earning an...
Fahad HMar 26, 20131 min readFacebook Exchange Gains “Page Post” Ads, Puts Retargeting In News FeedFacebook Exchange — Facebook’s ad network that allows advertisers to “retarget” ads to Facebook users — is expanding into Facebook’s...
Fahad HMar 26, 20131 min readFacebook Exchange Gains “Page Post” Ads, Puts Retargeting In News FeedFacebook Exchange — Facebook’s ad network that allows advertisers to “retarget” ads to Facebook users — is expanding into Facebook’s...
Fahad HJan 9, 20131 min readTriggit: Facebook Exchange 36% Better Than Google At Converting Retargeted UsersThe company’s in-house analyst, Hyunyoung Choi, who has previously worked at Facebook, Google and Hyundai, found that users were 240%...
Fahad HJan 9, 20131 min readTriggit: Facebook Exchange 36% Better Than Google At Converting Retargeted UsersThe company’s in-house analyst, Hyunyoung Choi, who has previously worked at Facebook, Google and Hyundai, found that users were 240%...