Fahad HDec 22, 20114 min readHow to Build a Subscriber Base of 10,000 Strong – and GrowingIn their latest book, Managing Content Marketing, Joe Pulizzi and Robert Rose explain that content marketing is an excellent way to build...
Fahad HDec 22, 20114 min readHow to Build a Subscriber Base of 10,000 Strong – and GrowingIn their latest book, Managing Content Marketing, Joe Pulizzi and Robert Rose explain that content marketing is an excellent way to build...
Fahad HAug 17, 20114 min read5 (Pain-Free) Steps to Publishing Content-Rich eNewslettersThe problem: How do you write content-rich eNewsletters without spending endless hours creating them? The solution: Develop a repeatable...
Fahad HAug 17, 20114 min read5 (Pain-Free) Steps to Publishing Content-Rich eNewslettersThe problem: How do you write content-rich eNewsletters without spending endless hours creating them? The solution: Develop a repeatable...
Fahad HMar 15, 20112 min readThe 3 Forgotten Tactics of Content MarketingFirst, I read this post from Seth Godin that made me think about the lost opportunity by many marketers, so focused on new media, that...
Fahad HMar 15, 20112 min readThe 3 Forgotten Tactics of Content MarketingFirst, I read this post from Seth Godin that made me think about the lost opportunity by many marketers, so focused on new media, that...
Fahad HDec 10, 20101 min readWhat’s an Acceptable Enewsletter Open Rate?Open Rate Ranges From a low of about 8% open rate to a high of 45% open rate. The average open rates for decent enewsletters are mid- to...
Fahad HDec 10, 20101 min readWhat’s an Acceptable Enewsletter Open Rate?Open Rate Ranges From a low of about 8% open rate to a high of 45% open rate. The average open rates for decent enewsletters are mid- to...
Fahad HSep 15, 20102 min read2010 B2B Content Marketing Benchmarks, Budgets and TrendsHave you ever wondered: How many tactics B2B marketers use in their content marketing efforts? Which tactics are most popular? What...
Fahad HSep 15, 20102 min read2010 B2B Content Marketing Benchmarks, Budgets and TrendsHave you ever wondered: How many tactics B2B marketers use in their content marketing efforts? Which tactics are most popular? What...
Fahad HAug 25, 20104 min readMake Your Content Do Double Duty When Writing to Multiple AudiencesAs a B2B marketer or content creator, your job is to create pieces of original content that address the needs/concerns/challenges of your...
Fahad HAug 25, 20104 min readMake Your Content Do Double Duty When Writing to Multiple AudiencesAs a B2B marketer or content creator, your job is to create pieces of original content that address the needs/concerns/challenges of your...
Fahad HJul 26, 20103 min readHow to Create an Email Newsletter From Your BlogIf you believe that your prospects don’t want to receive email from you, then you are missing a huge opportunity. HubSpot looked at data...
Fahad HJul 26, 20103 min readHow to Create an Email Newsletter From Your BlogIf you believe that your prospects don’t want to receive email from you, then you are missing a huge opportunity. HubSpot looked at data...
Fahad HJun 11, 20103 min readHow To Reformat, Repurpose and Resurrect the Existing Content In Your OrganizationCreating good content is hard work. Don’t make it harder than it needs to be. With a bit of effort, you will likely find that plenty of...
Fahad HJun 11, 20103 min readHow To Reformat, Repurpose and Resurrect the Existing Content In Your OrganizationCreating good content is hard work. Don’t make it harder than it needs to be. With a bit of effort, you will likely find that plenty of...
