Fahad HJun 4, 20141 minCriteo’s Overhauled Prediction Engine Now Factors Actual Conversions, Not Just ClicksThe Criteo Engine has been retooled to automate impression bidding based on the likelihood that a user will both click on an ad and make...
Fahad HJun 4, 20141 minCriteo’s Overhauled Prediction Engine Now Factors Actual Conversions, Not Just ClicksThe Criteo Engine has been retooled to automate impression bidding based on the likelihood that a user will both click on an ad and make...