As you continue to send marketing emails over time, your list continues to grow, and your engagement metrics continue to drop. Over time,...

As you continue to send marketing emails over time, your list continues to grow, and your engagement metrics continue to drop. Over time,...

At First, The Petition To Nowhere Last month, I covered how after the first week of its existence, Microsoft’s petition was seeing a...

At First, The Petition To Nowhere Last month, I covered how after the first week of its existence, Microsoft’s petition was seeing a...

Scroogled” campaign portraying Gmail as a privacy monster that reads your emails for ad targeting purposes. How’s that been working out?...

Scroogled” campaign portraying Gmail as a privacy monster that reads your emails for ad targeting purposes. How’s that been working out?...

attacked Google Shopping with a “Scroogled” campaign last November, Microsoft is back again. This time it goes after Gmail as an evil...

attacked Google Shopping with a “Scroogled” campaign last November, Microsoft is back again. This time it goes after Gmail as an evil...

new numbers out today from the comScore Mobile Metrix service. ComScore says Facebook ended the year with more than 85 million unique...

new numbers out today from the comScore Mobile Metrix service. ComScore says Facebook ended the year with more than 85 million unique...

You can’t always get what you want Don’t assume prospects are willing to provide their information just because you’re delivering a meaty...

You can’t always get what you want Don’t assume prospects are willing to provide their information just because you’re delivering a meaty...