Tablets Vs. Smartphones: Online Engagement Patterns Present Opportunities
Two of the overarching goals for online marketers are maximizing the reach of their campaigns and increasing engagement levels. While...
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Tablets Vs. Smartphones: Online Engagement Patterns Present Opportunities
Two of the overarching goals for online marketers are maximizing the reach of their campaigns and increasing engagement levels. While...
5 Surprising Facts On Quality Score Change
In the paid search world, ad rank and average cost per click (CPC) are determined by three factors: your own bid (max CPC), your...
5 Surprising Facts On Quality Score Change
In the paid search world, ad rank and average cost per click (CPC) are determined by three factors: your own bid (max CPC), your...
Email Marketing Metrics Study Identifies Top Performers & Sets Industry Benchmarks
Silverpop released its 2013 Email Marketing Metrics Benchmark study, analyzing key metrics of fourteen different industries in the U.S....
Email Marketing Metrics Study Identifies Top Performers & Sets Industry Benchmarks
Silverpop released its 2013 Email Marketing Metrics Benchmark study, analyzing key metrics of fourteen different industries in the U.S....
iOS Version & CTR: Old Is Gold!
Apple’s iOS 6.1.2 — to correct a bug that reduced battery life and increased network activity for some users — made its way into the...
iOS Version & CTR: Old Is Gold!
Apple’s iOS 6.1.2 — to correct a bug that reduced battery life and increased network activity for some users — made its way into the...
What’s an Acceptable Enewsletter Open Rate?
Open Rate Ranges From a low of about 8% open rate to a high of 45% open rate. The average open rates for decent enewsletters are mid- to...
What’s an Acceptable Enewsletter Open Rate?
Open Rate Ranges From a low of about 8% open rate to a high of 45% open rate. The average open rates for decent enewsletters are mid- to...
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