Media Ratings Council Ushers In “Viewable Impression” As Currency Metric For Display Ads
In a major milestone, after a year-and-a-half-long review process, the Media Ratings Council has lifted its November 2012 Viewable...
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Media Ratings Council Ushers In “Viewable Impression” As Currency Metric For Display Ads
In a major milestone, after a year-and-a-half-long review process, the Media Ratings Council has lifted its November 2012 Viewable...
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