
New Yahoo CEO Mayer’s First Moves Emulate Google
AllThingsD freshly minted Yahoo CEO is making some initial changes at the Sunnyvale company intended to boost morale and inject new...

Yahoo And Alibaba Finally Agree To Divorce, Chinese Company Will Buy Shares Back For Billions
finally getting a divorce. In a complex, staged transaction Alibaba will be able to buy back all of Yahoo’s minority interest in the...

Yahoo Rolls Out Small Business Marketing Dashboard
rolled out a small business marketing dashboard — meant as a one-stop shop where small businesses can monitor (and tweak) their online...

Yahoo Meme Shutting Down On May 25th
This will likely come as no surprise to anyone: Yahoo has announced that it will shut down Yahoo Meme on May 25th. Not familiar with...

Microsoft, AOL And Yahoo Begin Selling And Delivering Ads In Display Partnership
a blog post from Microsoft. The relationship, which first came to light in September of last year, is partly a reaction to Google’s...

Why Display’s Moneyball Event Hasn’t Happened…Yet
Data-driven dynamic creative can increase return on advertising spend (ROAS) anywhere between 2 to 20 times Almost all indications of...

Overhauled Look & Enhanced Features Coming To Flickr Next Week
Last month, Flickr announced they were dropping a handful of features. Earlier this month Flickr laid off 12% of its entire staff. Now...

U.S. Web Users Averaged Record-High 36 Hours Online In January
That stat comes from comScore’s latest ranking of US web sites, which shows that January was a good month for sites in the Career and...

Yahoo Lifts The Curtain On Its Home Page Content Algorithm, C.O.R.E.
Yahoo has launched a new visualization tool that offers some insights into how it chooses what content to show on the Yahoo home page and...

My Hope For 2012: Taking Data And Creative Seriously
I went on the attack against the incorrect use of data in my previous column. Early in my career, a mentor taught me that when you tell...

Yahoo Shutters 10 Mobile Apps
Google closing products these days. Yahoo announced today that it’s shutting down a full 10 of its mobile apps across both the iOS and...

Yahoo Q4 Blah: Display & Search Down Slightly
reported Q4 and full year results. Unlike Apple, the company didn’t have a blowout holiday quarter. Quarterly revenue was down YoY by 3...

Gap Widens Between Big 3 Search Engines & Facebook In December, comScore Says
According to the latest comScore Media Metrix rankings, Google, Yahoo and Microsoft sites all saw an increase in unique visitors in...

As Jerry Yang Steps Down, Remembering The Yahoo Priority Queue
Jerry Yang stepping down from Yahoo’s board of directors today, I couldn’t help but think back to one of my first encounters with him, a...

Looking For Renewed Focus, Flickr Crops Out Picnik & Axes A Handful Of Features
This year some big changes are coming to Flickr, the popular Yahoo! owned photo-sharing site. Flickr has been somewhat forgotten in the...

A Look Back At 2011: We’re Wrong About Data
As we toast the New Year, we shouldn’t pat ourselves on the back when it comes to making smart marketing decisions based on data in the...

Microsoft Passes Yahoo With Second-Most Popular Web Properties, Google Still #1
latest comScore Media Matrix report. It covers web activity during November 2011. As you’d expect, shopping sites were prominent in the...

Yahoo Expands Facebook Integration To 26 More Sites
initial integration with Facebook’s Open Graph, Yahoo is going all-in by expanding the integration to 26 more Yahoo sites around the...

Quora Traffic Has Grown 882% In The Last Year, But It’s Still Just A Fraction Of What Yahoo An
Yahoo Answers celebrated its sixth birthday earlier this week, notching another year comfortably atop the Q&A space. It’s been a while...
























