
Video analytics provider iSpot.tv integrates Facebook metrics into its ad platform
According to the announcement, the company’s video performance reports now include Facebook video views, likes, comments, referrals and...

Video analytics provider iSpot.tv integrates Facebook metrics into its ad platform
According to the announcement, the company’s video performance reports now include Facebook video views, likes, comments, referrals and...

Instagram’s carousel ads now support 60-second videos
Twin Design / Shutterstock.com Instagram is testing video ads in a carousel format and has a few major brands already lined up to give...

Instagram’s carousel ads now support 60-second videos
Twin Design / Shutterstock.com Instagram is testing video ads in a carousel format and has a few major brands already lined up to give...

Digital video to become “as important as TV,” creative best practices emerging
According to a new video ad spending study conducted by Advertiser Perceptions on behalf of the Interactive Advertising Bureau (IAB), 68...

Digital video to become “as important as TV,” creative best practices emerging
According to a new video ad spending study conducted by Advertiser Perceptions on behalf of the Interactive Advertising Bureau (IAB), 68...

Vertical video ads now available programmatically from Virool and Rubicon Project
Vertical Reveal video ad unit from Virool available via Rubicon Project With more video being created for vertical viewing (in large part...

Vertical video ads now available programmatically from Virool and Rubicon Project
Vertical Reveal video ad unit from Virool available via Rubicon Project With more video being created for vertical viewing (in large part...

YouTube updates mobile home page layout & recommended video feature
Bloomua / Shutterstock.com YouTube is rolling out a newly designed mobile home page for Android and iPhone users and has updated its...

YouTube updates mobile home page layout & recommended video feature
Bloomua / Shutterstock.com YouTube is rolling out a newly designed mobile home page for Android and iPhone users and has updated its...

YouTube launches 6-second Bumper video ads to extend TrueView campaigns
YouTube has added a short-form video ad option to its lineup. Called Bumper ads, the six-second videos are available through AdWords and...

YouTube launches 6-second Bumper video ads to extend TrueView campaigns
YouTube has added a short-form video ad option to its lineup. Called Bumper ads, the six-second videos are available through AdWords and...

The complicated local path to purchase: 7 marketing tasks to do yourself and 7 to outsource
Today’s consumers have lots of options to find local businesses, and they use them all. There’s no fixed path to purchase — customers...

The complicated local path to purchase: 7 marketing tasks to do yourself and 7 to outsource
Today’s consumers have lots of options to find local businesses, and they use them all. There’s no fixed path to purchase — customers...

Katch pulls the plug on its live video sharing & storage platform; will shut down May 4
Unable to secure capital, the company owners published a ‘Farewell to Katch’ announcement on Medium: “We got very, very close to a big...

Katch pulls the plug on its live video sharing & storage platform; will shut down May 4
Unable to secure capital, the company owners published a ‘Farewell to Katch’ announcement on Medium: “We got very, very close to a big...

Facebook adds TRP buying features for brands extending TV ads to mobile
Advertisers can target the same Nielsen designated market areas in the US that their TV buys are reaching and select dayparts in...

Facebook adds TRP buying features for brands extending TV ads to mobile
Advertisers can target the same Nielsen designated market areas in the US that their TV buys are reaching and select dayparts in...

Top 10 video creators in March: BuzzFeed Tasty ranks No. 1 for 4th month in a row
For the fourth month in a row, BuzzFeed Tasty ranked No. 1 on Tubular Lab’s top ten list of most watched video creators across YouTube,...
























