Fahad HJul 11, 20161 min readGoogle adds cloud-based tools for online video programs with purchase of AnvatoFrom the Anvato announcement Google has taken another step toward becoming a one-stop, cloud-based solution for major media companies....
Fahad HJul 11, 20161 min readTwitter, CBS discuss ad sales tied to Democratic, Republican convention live streamsOnce the second-screen companion to TV, Twitter keeps striking deals to make itself the first screen. Yesterday, USA Network released the...
Fahad HJul 11, 20161 min readTwitter, CBS discuss ad sales tied to Democratic, Republican convention live streamsOnce the second-screen companion to TV, Twitter keeps striking deals to make itself the first screen. Yesterday, USA Network released the...
Fahad HJul 11, 20161 min readTop 10 YouTube ads in June: Nike takes the lead with more than 53M total viewsBloomua / Shutterstock.com Nike was the top brand on YouTube’s ad leaderboard for June, taking the No. 1 and No. 5 spots with a combined...
Fahad HJul 11, 20161 min readTop 10 YouTube ads in June: Nike takes the lead with more than 53M total viewsBloomua / Shutterstock.com Nike was the top brand on YouTube’s ad leaderboard for June, taking the No. 1 and No. 5 spots with a combined...
Fahad HJul 7, 20164 min readInside Google Play’s branded YouTube show that spanned 23 channelsGoogle Play and production studio Portal A tried to pull off something tough with the app store’s latest digital video campaign, “Game...
Fahad HJul 7, 20164 min readInside Google Play’s branded YouTube show that spanned 23 channelsGoogle Play and production studio Portal A tried to pull off something tough with the app store’s latest digital video campaign, “Game...
Fahad HJul 7, 20161 min readConvertMedia launches DIY tool for standalone video adsOut-stream video ad SSP (supply-side platform) ConvertMedia is out today with what it describes as the first do-it-yourself tool for...
Fahad HJul 7, 20161 min readConvertMedia launches DIY tool for standalone video adsOut-stream video ad SSP (supply-side platform) ConvertMedia is out today with what it describes as the first do-it-yourself tool for...
Fahad HJul 7, 20162 min readTwitter uses Wimbledon to test live sports streams minus the sportsEarly into every NFL preseason, teams practice without pads. It’s a way to shake off the rust without risking injury. A couple of months...
Fahad HJul 7, 20162 min readTwitter uses Wimbledon to test live sports streams minus the sportsEarly into every NFL preseason, teams practice without pads. It’s a way to shake off the rust without risking injury. A couple of months...
Fahad HJul 5, 20164 min readBrands, creators wrestle with sound’s role in social videosProducing videos for social platforms is more complicated than taking officewide Starbucks orders. A year ago, brands and publishers were...
Fahad HJul 5, 20164 min readBrands, creators wrestle with sound’s role in social videosProducing videos for social platforms is more complicated than taking officewide Starbucks orders. A year ago, brands and publishers were...
Fahad HJun 30, 20161 min readAn interactive history: How Google, Facebook & Twitter finally won over brands & TV ad dolDigital appears to have finally reached a tipping point in being able to attract brand budgets away from television. According to IAB...
Fahad HJun 30, 20161 min readAn interactive history: How Google, Facebook & Twitter finally won over brands & TV ad dolDigital appears to have finally reached a tipping point in being able to attract brand budgets away from television. According to IAB...
Fahad HJun 29, 20163 min readNow feel this: Immersion releases “first haptic design toolkit”Someday soon, it might become commonplace to feel a car’s motor or the shake of a martini-in-progress on mobile video ads, if a newly...
Fahad HJun 29, 20163 min readNow feel this: Immersion releases “first haptic design toolkit”Someday soon, it might become commonplace to feel a car’s motor or the shake of a martini-in-progress on mobile video ads, if a newly...
Fahad HJun 24, 20162 min readYouTube adds mobile live-streaming to catch up to Facebook, PeriscopeWith full-screen video and comment overlays, YouTube’s mobile live-streaming bears a closer resemblance to Periscope than Facebook Live....
Fahad HJun 24, 20162 min readYouTube adds mobile live-streaming to catch up to Facebook, PeriscopeWith full-screen video and comment overlays, YouTube’s mobile live-streaming bears a closer resemblance to Periscope than Facebook Live....
Fahad HJun 23, 20162 min readFacebook is getting closer to putting ads in Live videosSome publishers and creators are already making money from using Facebook Live. Facebook pays them. But Facebook isn’t going to pay...
