Adobe turbocharges its multi-platform video ad capability with TubeMogul purchase
Adobe is boosting its commitment to multi-platform video ads with its announcement yesterday that it has agreed to buy programmatic video...
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[Podcast] Marketing Land Live #35: What is OTT TV? with guests from Adobe & Tru Optik
As more video content is consumed online, rather than via a traditional TV set, advertisers are following along and looking for new ways...
[Podcast] Marketing Land Live #35: What is OTT TV? with guests from Adobe & Tru Optik
As more video content is consumed online, rather than via a traditional TV set, advertisers are following along and looking for new ways...
What it’s like to use Snap Inc.’s Google Glass-like Spectacles
Soon after Snap Inc.’s Spectacles went on sale on Thursday, I picked up a pair and walked around the Venice Beach Boardwalk with my...
What it’s like to use Snap Inc.’s Google Glass-like Spectacles
Soon after Snap Inc.’s Spectacles went on sale on Thursday, I picked up a pair and walked around the Venice Beach Boardwalk with my...
What the line for Snap Inc.’s Spectacles was like on release day
Snapchat’s parent company, Snap Inc., started selling its Google Glass-like Spectacles on Thursday, but only at a single vending machine...
What the line for Snap Inc.’s Spectacles was like on release day
Snapchat’s parent company, Snap Inc., started selling its Google Glass-like Spectacles on Thursday, but only at a single vending machine...
Top 10 YouTube ads in October: Google & Microsoft take the lead, but overall video views are do
Alexey Boldin / Shutterstock.com While Google and Microsoft took the lead on YouTube’s October ad leaderboard, the site saw a significant...
Top 10 YouTube ads in October: Google & Microsoft take the lead, but overall video views are do
Alexey Boldin / Shutterstock.com While Google and Microsoft took the lead on YouTube’s October ad leaderboard, the site saw a significant...
Now feel this: Immersion launches first Haptic Ad Service
A haptic rumbling video ad for a movie about ex-agent Jason Bourne. San Jose, California-based Immersion has launched its Haptic Ad...
Now feel this: Immersion launches first Haptic Ad Service
A haptic rumbling video ad for a movie about ex-agent Jason Bourne. San Jose, California-based Immersion has launched its Haptic Ad...
Facebook will try selling ads on TV screens next week
Facebook wants to see if it can bring its big ad business to the big screen. Next week Facebook plans to start a test that will have its...
Facebook will try selling ads on TV screens next week
Facebook wants to see if it can bring its big ad business to the big screen. Next week Facebook plans to start a test that will have its...
Facebook’s Q3 2016 earnings call: Ad load issues, ad-blocker blocking, a video-only feed
A lot of things can be learned from Facebook’s third-quarter earnings call on Wednesday. For starters, word choice matters. In July 2016,...
Facebook’s Q3 2016 earnings call: Ad load issues, ad-blocker blocking, a video-only feed
A lot of things can be learned from Facebook’s third-quarter earnings call on Wednesday. For starters, word choice matters. In July 2016,...
5 ways to use personalized video in your next marketing campaign
We’re personalizing everything these days. From shoes to cars, businesses have discovered that the more something feels uniquely yours,...
5 ways to use personalized video in your next marketing campaign
We’re personalizing everything these days. From shoes to cars, businesses have discovered that the more something feels uniquely yours,...
Google’s virtual game changer: Leveraging 360 VR video & image optimization for SEO
With little fanfare, earlier this year Google rolled out a way to embed 360-degree VR media for headsets in search engine optimizable web...
Google’s virtual game changer: Leveraging 360 VR video & image optimization for SEO
With little fanfare, earlier this year Google rolled out a way to embed 360-degree VR media for headsets in search engine optimizable web...
Twitter will shut down its 6-second video service, Vine
Twitter is shutting down Vine, the six-second video service, it announced in a blog post on Thursday. Vine launched in January 2013 and...
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