How Facebook’s video ads’ watch time compares across formats
A video ad is a video ad is a video ad. Except it’s not, according to Facebook. The social network would argue that video ads — and the...
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How Facebook’s video ads’ watch time compares across formats
A video ad is a video ad is a video ad. Except it’s not, according to Facebook. The social network would argue that video ads — and the...
10 Ways to Make Videos Your Customers Can’t Resist
Maybe you know someone who has lost whole afternoons to YouTube. What is it about those videos that’s so hard to resist? Matthew Pierce...
10 Ways to Make Videos Your Customers Can’t Resist
Maybe you know someone who has lost whole afternoons to YouTube. What is it about those videos that’s so hard to resist? Matthew Pierce...
How Snapchat can win back the influencers it has lost to Instagram
Snapchat’s years of neglecting influencers have caught up to the company. At one time, those influencers offered an opportunity for...
How Snapchat can win back the influencers it has lost to Instagram
Snapchat’s years of neglecting influencers have caught up to the company. At one time, those influencers offered an opportunity for...
Reddit’s mobile apps now let people view only visual posts, block ads through in-app browser
In a redesign of its mobile apps announced on Monday, Reddit will add an option for people to only view non-text posts, which could help...
Reddit’s mobile apps now let people view only visual posts, block ads through in-app browser
In a redesign of its mobile apps announced on Monday, Reddit will add an option for people to only view non-text posts, which could help...
How to integrate display with search and video
Audience data is key to a good PPC (pay-per-click) strategy, and it can be collected from multiple channels. Someone watching or liking...
How to integrate display with search and video
Audience data is key to a good PPC (pay-per-click) strategy, and it can be collected from multiple channels. Someone watching or liking...
Facebook announces 6-second pre-roll ad test, new mid-roll ad restrictions
Facebook will begin testing a six-second pre-roll ads hub next year, the company announced on Thursday, confirming earlier reports....
Facebook announces 6-second pre-roll ad test, new mid-roll ad restrictions
Facebook will begin testing a six-second pre-roll ads hub next year, the company announced on Thursday, confirming earlier reports....
People have held 17B video chats on Messenger so far in 2017
Brands take note: Facebook’s messaging service Messenger isn’t only for text-based conversations. People held 17 billion video chats on...
People have held 17B video chats on Messenger so far in 2017
Brands take note: Facebook’s messaging service Messenger isn’t only for text-based conversations. People held 17 billion video chats on...
Samsung Galaxy had the most-watched ad on YouTube in November with 23.9M views
With 23.9 million views, Samsung Galaxy’s “Growing Up” ad owned more than a third of the 66.7 million views generated by the top 10 ads...
Samsung Galaxy had the most-watched ad on YouTube in November with 23.9M views
With 23.9 million views, Samsung Galaxy’s “Growing Up” ad owned more than a third of the 66.7 million views generated by the top 10 ads...
Stock 2.0: What Savvy Marketers Need to Know About the Changing Rules of Visual Content
SPONSORED BY STORYBLOCKS Back in 2015, Vince Vaughn, Dave Franco, and Tom Wilkinson were featured in a series of parody stock photos to...
Stock 2.0: What Savvy Marketers Need to Know About the Changing Rules of Visual Content
SPONSORED BY STORYBLOCKS Back in 2015, Vince Vaughn, Dave Franco, and Tom Wilkinson were featured in a series of parody stock photos to...
Twitter will now display view counts for all videos, including ads
Twitter has joined YouTube, Facebook and Instagram in publicly displaying how many views each video on its platform has received, the...
Twitter will now display view counts for all videos, including ads
Twitter has joined YouTube, Facebook and Instagram in publicly displaying how many views each video on its platform has received, the...
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