Fahad HApr 4, 20181 min readIAB Tech Lab releases IFA guidelines for OTT platforms to improve consumer experienceGuidelines for Identifier for Advertising on OTT Platforms” Tuesday morning to provide “a high-quality advertising experience within...
Fahad HApr 4, 20181 min readIAB Tech Lab releases IFA guidelines for OTT platforms to improve consumer experienceGuidelines for Identifier for Advertising on OTT Platforms” Tuesday morning to provide “a high-quality advertising experience within...
Fahad HApr 2, 20182 min readYouTube’s new TrueView for Reach option makes bumper assets skippableOn Monday, Google’s YouTube introduced a new skippable option for short-form branding ads called TrueView for Reach. TrueView for Reach...
Fahad HApr 2, 20182 min readYouTube’s new TrueView for Reach option makes bumper assets skippableOn Monday, Google’s YouTube introduced a new skippable option for short-form branding ads called TrueView for Reach. TrueView for Reach...
Fahad HMar 29, 20181 min readOutbrain partners with Telaria to offer video adsContent discovery platform Outbrain is announcing this week a partnership with video ad platform Telaria, resulting in the content...
Fahad HMar 29, 20181 min readOutbrain partners with Telaria to offer video adsContent discovery platform Outbrain is announcing this week a partnership with video ad platform Telaria, resulting in the content...
Fahad HMar 29, 20182 min readLinkedIn is rolling out native video advertising & video for Company PagesLinkedIn is offering businesses two outlets for using video on the platform. Companies can now run native video ad campaigns and include...
Fahad HMar 29, 20182 min readLinkedIn is rolling out native video advertising & video for Company PagesLinkedIn is offering businesses two outlets for using video on the platform. Companies can now run native video ad campaigns and include...
Fahad HMar 28, 20184 min readDelivering optimized media-rich content for mobileWe all know the adage, “A picture is worth a thousand words,” meaning that a complex idea can be conveyed in just one image. The phrase...
Fahad HMar 28, 20184 min readDelivering optimized media-rich content for mobileWe all know the adage, “A picture is worth a thousand words,” meaning that a complex idea can be conveyed in just one image. The phrase...
Fahad HMar 23, 20181 min readConnatix launches Stories for Publishers to bring native Story units to mobile sitesConnatix, a video syndication and monetization platform used by publishers such as Variety, Tribune Media and Meredith, launched Stories...
Fahad HMar 23, 20181 min readConnatix launches Stories for Publishers to bring native Story units to mobile sitesConnatix, a video syndication and monetization platform used by publishers such as Variety, Tribune Media and Meredith, launched Stories...
Fahad HMar 22, 20181 min readYouTube updates gun content policies to ban videos promoting sale or manufacture of firearms, accessYouTube is updating its restrictions on gun-related content, prohibiting videos that aim to sell firearms and firearm accessories via...
Fahad HMar 22, 20181 min readYouTube updates gun content policies to ban videos promoting sale or manufacture of firearms, accessYouTube is updating its restrictions on gun-related content, prohibiting videos that aim to sell firearms and firearm accessories via...
Fahad HMar 21, 20183 min readGoogle announces third-party measurement expansions with MRC, Nielsen, comScoreGoogle’s Matt Brittin and Sridhar Ramaswamy at Advertising Week Europe 2018 Google’s SVP of Ads and Commerce Sridhar Ramaswamy and Matt...
Fahad HMar 21, 20183 min readGoogle announces third-party measurement expansions with MRC, Nielsen, comScoreGoogle’s Matt Brittin and Sridhar Ramaswamy at Advertising Week Europe 2018 Google’s SVP of Ads and Commerce Sridhar Ramaswamy and Matt...
Fahad HMar 21, 20181 min readYouTube creators no longer need extra streaming software to film live broadcasts from their desktopAlexey Boldin / Shutterstock.com YouTube is making it easier for creators to film a livestream using their desktop by adding a “Go Live”...
Fahad HMar 21, 20181 min readYouTube creators no longer need extra streaming software to film live broadcasts from their desktopAlexey Boldin / Shutterstock.com YouTube is making it easier for creators to film a livestream using their desktop by adding a “Go Live”...
Fahad HMar 20, 20181 min readGoogle expanding YouTube Director onsite video ad service to more than 170 citiesFirst offered last year to advertisers in Atlanta, Boston, Chicago, Los Angeles, San Francisco and Washington, D.C., YouTube Director...
Fahad HMar 20, 20181 min readGoogle expanding YouTube Director onsite video ad service to more than 170 citiesFirst offered last year to advertisers in Atlanta, Boston, Chicago, Los Angeles, San Francisco and Washington, D.C., YouTube Director...
