
How to maximize social media traffic to your site
How good exactly is social media at generating referral traffic? Let’s look at the facts. As of 2019, there are 4.39 billion Internet...

MoPub gives publishers impression-level revenue data, links with attribution platforms
MoPub, the Twitter-owned mobile ad exchange, announced Tuesday it is making impression-level revenue data available to publishers and has...

MoPub gives publishers impression-level revenue data, links with attribution platforms
MoPub, the Twitter-owned mobile ad exchange, announced Tuesday it is making impression-level revenue data available to publishers and has...

7 best social media monitoring tools for any business
People have always talked about brands and products. They’ve praised and complained about companies in the dining rooms, by the water...

7 best social media monitoring tools for any business
People have always talked about brands and products. They’ve praised and complained about companies in the dining rooms, by the water...

Twitter puts focus on exclusive media partnerships to attract video advertisers
Twitter announced multiple video content partnerships with a variety of news and entertainment outlets on Monday during its Digital...

Twitter puts focus on exclusive media partnerships to attract video advertisers
Twitter announced multiple video content partnerships with a variety of news and entertainment outlets on Monday during its Digital...

Twitter’s ad revenue jumps 18% as marketers invest more on the platform
“We’ve never been more confident in our strategy and execution and see a great opportunity to grow our audience and deliver even more...

Twitter’s ad revenue jumps 18% as marketers invest more on the platform
“We’ve never been more confident in our strategy and execution and see a great opportunity to grow our audience and deliver even more...

Lush UK bids farewell to social. Will other brands follow suit?
Lush UK, a cosmetics company known for its bathing products, dropped a major bomb on Tuesday when the company announced it was bidding...

Lush UK bids farewell to social. Will other brands follow suit?
Lush UK, a cosmetics company known for its bathing products, dropped a major bomb on Tuesday when the company announced it was bidding...

What counts as a video view? A refresher on how social platforms calculate video ad views
This article has been updated to reflect changes and include video ad view count information from more platforms. Advertisers allocated a...

What counts as a video view? A refresher on how social platforms calculate video ad views
This article has been updated to reflect changes and include video ad view count information from more platforms. Advertisers allocated a...

What marketers can do next time a major social network (ahem, Facebook) goes down
Last week, Facebook suffered the longest outage of its 15-year existence. Not only was it down for more than four hours in some areas,...

What marketers can do next time a major social network (ahem, Facebook) goes down
Last week, Facebook suffered the longest outage of its 15-year existence. Not only was it down for more than four hours in some areas,...

Twitter hires Google exec to head US agency development
Doug Brodman. Image: Twitter Twitter has hired Doug Brodman as its U.S. agency development director. Brodman comes to Twitter from Google...

Twitter hires Google exec to head US agency development
Doug Brodman. Image: Twitter Twitter has hired Doug Brodman as its U.S. agency development director. Brodman comes to Twitter from Google...

Facebook lost 15 million users? Marketers remain unfazed
Source: Edison Research 2019 Facebook has lost an estimated 15 million users in the U.S. during the last two years, according to a report...

Facebook lost 15 million users? Marketers remain unfazed
Source: Edison Research 2019 Facebook has lost an estimated 15 million users in the U.S. during the last two years, according to a report...
























