
Twitter ad revenue up 21% in Q2, ad engagement growth continues to slow
Twitter generated $727 million in ad revenue during the second quarter of 2019, a 21% increase year-over-year. The company reports total...

Twitter ArtHouse launches to give brands more access to creators, influencers
Twitter is launching a new initiative to help connect brands with influencers and creators. Twitter ArtHouse will involve a global team of...

Twitter buys Fabula AI, machine learning start-up that can detect network manipulation
Twitter announced on Monday it has acquired Fabula AI, a London-based machine learning research company. Fabula AI’s team will join...

Twitter puts focus on exclusive media partnerships to attract video advertisers
Twitter announced multiple video content partnerships with a variety of news and entertainment outlets on Monday during its Digital...

Twitter’s ad revenue jumps 18% as marketers invest more on the platform
“We’ve never been more confident in our strategy and execution and see a great opportunity to grow our audience and deliver even more...

Twitter hires Google exec to head US agency development
Doug Brodman. Image: Twitter Twitter has hired Doug Brodman as its U.S. agency development director. Brodman comes to Twitter from Google...

Twitter’s new tool gives video creators insights to boost engagement
Twitter has launched a publisher insights tool called “Timing Is Everything” that uses historical data to highlight when users are most...

MoPub partners with Pixalate, DoubleVerify to fight in-app ad fraud
MoPub announced Tuesday it is partnering with Pixalate and DoubleVerify to help reduce invalid traffic (IVT) and in-app ad fraud on the...

Twitter recognizes Heinz Ketchup, Budweiser, NBA and more in its ‘Best of 2018’ list
According to Twitter, KFC was the best brand voice on its platform this year. As a year-end wrap up, Twitter’s brand strategy team...

Twitter’s #BrandBowl53 slated for Super Bowl LIII, gives marketers something to compete for
Twitter has announced its #BrandBowl53 plans for marketers wishing to take part in the Super Bowl LII buzz happening on the app during...

Despite 280-character expansion, short Tweets are still the norm
Since doubling character limits for Tweets to 280 characters a year ago, Twitter says people are still keeping their Tweets short and...

Publishers on Twitter can now monetize videos viewed by global audiences
Twitter is making it possible for publishers to monetize videos viewed by all followers — not just those in their home countries....

Twitter looks to crowdsource content policies
Twitter has launched a user survey asking for feedback on its policies defining dehumanizing language before it makes the policy part of...

Twitter finally brings back chronological timelines
In 2016, Twitter changed its algorithm so that the timeline would display tweets it determined were most relevant based on a user’s...

Twitter gives video ads a subtle lift, puts livestreams atop the timeline
Twitter is making it easier for users to find live broadcasts from the accounts they follow, while at the same time giving advertisers...

Twitter adds audio-only broadcasting for iOS app, Periscope
Twitter unveiled a new audio-only broadcast feature for users of its platform and Periscope on Friday. Periscope engineer Richard Plom...

Twitter suggested accounts to unfollow, says it was part of an ‘incredibly’ limited test
Twitter confirmed this week it recently ran a test suggesting accounts to unfollow. The test lasted for only a few days, was applied to a...

Twitter to enforce new rules around issue ads starting September 30
Twitter announced it will begin enforcing a new policy for US-specific issue ads starting September 30, along with a new certification...

Tweetbot & Twitterrific remove features no longer available as Twitter rolls out API updates
Last December, Twitter announced it would be deprecating access for app developers to its site stream, user stream and some direct...
























