Fahad HOct 1, 20181 min readPublishers on Twitter can now monetize videos viewed by global audiencesTwitter is making it possible for publishers to monetize videos viewed by all followers — not just those in their home countries....
Fahad HSep 26, 20183 min readTwitter looks to crowdsource content policiesTwitter has launched a user survey asking for feedback on its policies defining dehumanizing language before it makes the policy part of...
Fahad HSep 20, 20182 min readTwitter begins testing Timeline Ads on publisher sitesTwitter is now testing Timeline Ads in timelines embedded on third-party publisher sites, according to a report from Business Insider....
Fahad HSep 14, 20182 min readTwitter gives video ads a subtle lift, puts livestreams atop the timelineTwitter is making it easier for users to find live broadcasts from the accounts they follow, while at the same time giving advertisers...
Fahad HSep 6, 20184 min readFacebook, Twitter grilled by Senate committee; Dorsey says company may label botsvia C-SPAN Facebook COO Sheryl Sandberg and Twitter CEO Jack Dorsey on Wednesday appeared before a Senate committee to face questions...
Fahad HAug 30, 20182 min readTwitter to enforce new rules around issue ads starting September 30Twitter announced it will begin enforcing a new policy for US-specific issue ads starting September 30, along with a new certification...
Fahad HAug 23, 20184 min readFacebook, Twitter & Google take down malicious content originating from IranFacebook, Twitter, and Google’s security teams are staying busy. All three companies reported this week that they had removed malicious...
Fahad HAug 17, 20181 min readTweetbot & Twitterrific remove features no longer available as Twitter rolls out API updatesLast December, Twitter announced it would be deprecating access for app developers to its site stream, user stream and some direct...
Fahad HJul 12, 20181 min readTwitter testing Promoted Trend Spotlight ads that give brands space atop the Explore tabTwitter is carving out new ad space for brands, now testing new Promoted Trend Spotlight ads that give advertisers real estate at atop...
Fahad HJun 29, 20182 min readTwitter undergoes reorg, makes former Periscope co-founder head of productsrvlsoft / Shutterstock.com Twitter CEO Jack Dorsey announced a major company reorg yesterday, tapping Periscope co-founder Kayvon...
Fahad HJun 28, 20182 min readTwitter’s new Ad Transparency Center shows all ads shown in past 7 daysrvlsoft / Shutterstock.com In anticipation of the upcoming midterm elections, Twitter is rolling out phase two of its efforts to bring...
Fahad HJun 27, 20185 min readTwitter now removing 214% more spammy accounts YoY as it ramps up efforts against bad actorsEarlier this year, Twitter CEO Jack Dorsey, along with three other executives who head up the company’s product and security teams,...
Fahad HJun 12, 20182 min readTwitter opens in-stream video ads to advertisers in 12 global markets via its self-serve ad toolTwitter is opening in-stream video ads to all advertisers via its self-serve ad tool, making the video ad product available in 12 global...
Fahad HJun 8, 20185 min readThe big list of political ad policies from leading social & search platformsWe’re six months out from the 2018 US midterm elections, races that will shape the political balance of both the House and Senate. Of the...
Fahad HMay 25, 20183 min readTwitter introduces new US election candidate labels & launches its Political Campaigning PolicyTwitter is arming itself against abuse from outside forces in advance of this year’s midterm elections. The site is introducing new...
Fahad HMay 24, 20181 min readTwitter looking to expand its programmatic offerings with Timeline Ad network pilot programTwitter has started recruiting publishers to take part in a pilot programmatic ad network that will place ads in Twitter Timelines...
Fahad HApr 30, 20182 min readTwitter to launch 8 new pilot series supported by branded in-stream video sponsorshipsTwitter is going all in on video at NewFronts this year, announcing more than 30 video content deals with a number of media...
Fahad HApr 26, 20181 min readTwitter attributes more than half of its $575M Q1 ad revenue to videoTwitter’s total revenue for the quarter was $665 million, a 21 percent increase year over year, and was split nearly evenly between its...
Fahad HMar 29, 20184 min readTwitter emoji ad targeting is still new territory for some brandsFirst launched in June of 2016, Twitter’s emoji ad targeting gives brands the ability to connect with people based on the emojis they...
Fahad HFeb 9, 20181 min readTwitter’s business is finally growing again, but its audience isn’t. Maybe that’s OK.Twitter’s business is like a seesaw. One side goes up and, as if by design, the other side goes down. In the fourth quarter of 2017,...
